Job Purpose
We're looking for a Visual Design Lead to own the VulcanForms brand and ensure it shows up with clarity, quality, and consistency across all touchpoints. This role will define and evolve our visual system, drive corporate, brand, and commercial initiatives, and shape how customers, partners, investors, and future employees understand our company.
This is a hands-on, mid-level creative role for a designer who can take complex technical concepts and turn them into clear, visually compelling work.
You will work closely with our commercial, engineering, finance, and business development teams and executive leadership to ensure VulcanForms presents a consistent, high-quality visual identity across web, presentations, technical documents, environmental design, and large-scale campaigns.
Key Responsibilities
- Lead the visual direction, design language, and execution for the VulcanForms brand across digital (including socials) and physical platforms.
- Build and maintain guidelines for typography, color, layout systems, iconography, motion, photography, and overall visual identity.
- Produce high-quality design work across social media, website pages, technical documents, workflow illustrations, strategic presentations, trade shows, investor communications, and customer programs.
- Partner closely with our commercial, engineering, finance, and business development teams and executive leadership to translate complex ideas and processes into clear, accurate content.
- Raise the creative bar internally by improving the visual quality of presentations and customer-facing materials.
- Ensure visual consistency and brand alignment across all materials.
Qualifications
- Bachelor's degree in graphic design, visual communication, digital product design, or equivalent experience.
- A strong portfolio demonstrating excellent visual design skills, including layout, typography, hierarchy, color, and iconography.
- 5 or more years of professional experience designing for complex or technical industries.
- Ability to plan, coordinate, and execute multiple projects simultaneously, prioritize effectively, and meet deadlines in a fast-moving environment.
- Experience developing or extending visual design systems and brand guidelines.
- Expertise with Figma, Adobe Creative Suite, Microsoft Office.
- Ability to convert technical concepts into clear, accurate visuals without oversimplifying.
- Confidence collaborating with engineers, and cross-functional teams.
- Strong communication and presentation skills with a collaborative mindset.
- Experience creating technical diagrams, process visuals, and data-driven graphics.
Preferred Qualifications
- Experience in advanced manufacturing or 3D printing.
- Experience managing external agencies, including briefing, reviewing, and approving work.
- Ability to write clear, compelling copy to support design work.
VulcanForms offers a competitive salary and equity package. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, VulcanForms provides comprehensive benefits including medical, dental, vision, and life insurance; generous paid time off; and a 401(k) plan with company match.
The annual base salary range for this position is $103,000 to $142,000.