We're currently seeking a VP of Revenue Management to join our team located in or near Tampa, FL. The Vice President of Revenue Management is a strategic and analytical leader responsible for optimizing total portfolio revenue performance. This role integrates pricing strategy, ancillary income, and renewal and retention economics into a single, data-driven strategy that maximizes net effective rent and NOI while managing risk and supporting long-term asset value, partnering closely with Marketing on demand generation and with Technology on revenue-adjacent systems. The VP translates portfolio-level data into actionable strategy for operations, marketing, and asset management, and serves as a key analytical voice to Senior Leadership.
Strategic Revenue Optimization
Own and continuously evolve the enterprise revenue management strategy across pricing, ancillary income, renewals, and concessions to optimize total portfolio revenue, not just unit rent
Analyze supply, demand, market, and competitive data to identify revenue opportunities and risks across markets, and translate findings into pricing and positioning strategy
Partner with Asset Management to align revenue strategy with underwriting assumptions, budget targets, and asset-level business plans
Evaluate ancillary income programs (fees, amenities, utility billing, etc.) for growth opportunities and portfolio-wide standardization
Assess the interaction between concessions, renewal offers, and lead-to-lease conversion to ensure pricing decisions optimize revenue rather than a single metric in isolation
Develop and monitor leading indicators (exposure, occupancy trends, lease expiration risk, conversion rates) to proactively adjust strategy ahead of performance impact
Data, Analytics & Reporting
Build and maintain advanced reporting and modeling (e.g., Power BI, Excel-based models) to monitor pricing performance, exposure, retention, and revenue risk at the property, regional, and portfolio level
Conduct root-cause analysis on performance deviations (e.g., conversion rate changes, retention softness, concession trends) and translate findings into recommended action
Continuously improve reporting processes and data infrastructure for internal stakeholders, including Senior Leadership
Ensure data integrity and consistency across systems (e.g., revenue management software, BI tools) used to evaluate performance
Technology & Systems Partnership
Own the strategy, optimization, and evaluation of the Revenue Management System (RMS) and related pricing software
Provide input on emerging revenue and pricing technology (including AI-enabled tools), assessing potential impact on pricing strategy and revenue performance
Support technology transitions affecting revenue, pricing, or leasing operations in partnership with Technology and Operations
Partner with technology, marketing, and centralized operations teams to ensure pricing strategy is reflected accurately across leasing, marketing, and resident-facing systems
Cross-Functional Leadership & Communication
Conduct regular pricing and performance reviews with communities and Regional Managers, evaluating rent recommendations, compliance, and configuration
Communicate revenue strategy, market conditions, and pricing decisions clearly to Operations, Marketing, Asset Management, and community teams
Complete setup and strategy calls with Asset Management and Operations to align on goals for new and existing communities
Serve as a strategic partner to Marketing and Operations on initiatives that affect the full lead-to-lease and renewal lifecycle
Prepare and deliver clear, data-supported materials for Senior Leadership
Team Development & Best Practices
Lead training on revenue management strategy, tools, and best practices for new communities, employees, and Regional Managers, both on-site and online
Track trends, errors, and achievements across the portfolio to drive continuous improvement
Work with property management teams to instill and maintain revenue management best practices