Walmart Insights & Analytics Manager

Walmart Insights & Analytics Manager

• Full-time
• Account
• Rogers, AR

Business Overview

Integrated Demand Office

WPP Unite is WPP's integrated agency team dedicated to supporting Unilever across media, retail marketing and connected commerce. Working in close partnership with Unilever, WPP Unite brings together specialist capabilities and talent to help drive more connected planning, activation and performance across the business.

The Integrated Demand Office is designed to evolve Unilever's Walmart partnership from traditional executional support into a fully integrated growth system connecting planning, content, supply chain and performance in real time. These roles will be recruited and employed by WPP Unite and embedded within Unilever's team, working closely with Unilever, Walmart and WPP Unite stakeholders to support connected planning, demand-to-supply integration, agile activation and continuous performance optimization.

About the Role

The Walmart Insights & Analytics Manager will serve as the data and measurement lead for the Integrated Demand Office. This individual will transform information from Scintilla, Walmart Connect, digital commerce platforms and internal Unilever sources into clear insights and prioritized recommendations.

The role will connect performance signals across media, retail marketing, search and digital commerce, enabling the team to identify opportunities earlier, optimize activity faster and build a shared understanding of what is driving growth.

Role & Responsibilities

• Analyze performance across Walmart retail media, search, social, digital commerce and retail marketing activity.
• Translate data from Scintilla, Walmart Connect and internal platforms into actionable insights and optimization recommendations.
• Develop audience strategies using available first-party, retailer and clean-room data.
• Create real-time performance snapshots, alerts and prioritized actions for the Integrated Demand Office.
• Build and maintain shared dashboards, scorecards and reporting frameworks.
• Identify emerging category, shopper and performance trends that may warrant rapid activation.
• Partner with media, digital commerce, retail marketing and measurement teams to connect data across channels.
• Establish benchmarks and identify opportunities to improve category performance, media effectiveness and digital conversion.
• Support test-and-learn plans and evaluate the performance of agile commerce sprints.
• Present findings and recommendations clearly to senior cross-functional stakeholders.
• Represent the Integrated Demand Office in relevant Scintilla, measurement and digital analytics forums.

Qualifications

• 5+ years of experience in media analytics, retail analytics, audience strategy, performance marketing or a related discipline.
• Experience working with Scintilla, Walmart Connect analytics or comparable retailer data platforms.
• Strong understanding of retail media, digital commerce and cross-channel measurement.
• Proven experience building dashboards, automated reports and performance frameworks.
• Advanced analytical and problem-solving capabilities, with the ability to identify the business implications behind the data.
• Experience translating complex analysis into clear, concise recommendations for non-technical audiences.
• Familiarity with first-party data, clean-room environments and audience development.
• CPG, FMCG or retail experience is strongly preferred.
• Strong communication, presentation and cross-functional collaboration skills.
• Ability to work quickly and independently in an embedded client environment.

Salary & Benefits

The salary range for this role is $75,000 - $125,000

• exact compensation will be determined based on individual experience

Benefits include:

• Unlimited PTO
• Medical, Dental, Vision (with an option for free medical care!)
• 401K with a % match
• Various maternity/paternity leave options
• Fully funded disability and life insurance options
• Headspace subscription
• Wellness Stipend
• and more....

First name *

Last name *

Email *

Phone number *

Salary Requirements *

Are you able to come into the office 3 days per week (Tuesday, Wednesday, Thursday)? * Yes No

Will you now or in the future require Visa sponsorship to work in the US? * Yes No

Please share your availability to start a new role. *

If you were referred by an individual in or connected to our business please put their name below: *

Click to upload "CV *" or drag it here

1 file selected

%FILES_COUNT% files selected

I agree to Terms & Conditions

I agree for my personal data to be used for this position only. Please read Privacy policy for more information

I agree for my personal data to be used for all suitable positions. Please read Privacy policy for more information

Apply