li>Own keyword and question research spanning nursing education, allied health certification, medical board exam prep, continuing education, and healthcare workforce development, including both traditional search queries and conversational/AI-generated queries (featured snippets, People Also Ask, AI Overviews, ChatGPT citations); identify opportunities to outperform competitors across every category in which Ascend's healthcare brands compete. As the SEO/AEO Manager, you will own and advance organic search and answer engine presence across Ascend Learning's portfolio of healthcare brands, including ATI Nursing Education, NHA (National Healthcareer Association), BoardVitals, MedHub, NursingCE, APEA, Kognito, StaffGarden, Jones and Bartlett Learning, Public Safety Group, Click Safety and Clover Learning.