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In this role, you will support our schools by collaborating with cross-functional teams-including creative, demand generation, web, analytics, email, product, organic social, enrollment, and external agencies-to deliver marketing programs with accuracy and consistency. Reporting to the Manager of School Marketing, you will help execute omni-channel campaigns that drive new student enrollment and increase engagement across Stride's portfolio of online schools.

Job Description About your Role: As a contract-based Marketing Specialist, you will support a fast-paced, collaborative marketing team within a dynamic, end-to-end corporate marketing department. Reporting to the Manager of School Marketing, you will help execute omni-channel campaigns that drive new student enrollment and increase engagement across Stride's portfolio of online schools. In this role, you will support our schools by collaborating with cross-functional teams-including creative, demand generation, web, analytics, email, product, organic social, enrollment, and external agencies-to deliver marketing programs with accuracy and consistency. This position provides exposure to a wide range of marketing channels and offers an opportunity to build foundational marketing skills while supporting Stride's mission and enrollment goals. SUMMARY: The Marketing Specialist (Contract) supports the planning, development, and execution of marketing campaigns in support of Stride's core business-our management of 70+ online schools. This role is execution-focused and designed to build core marketing capabilities through hands-on project support, coordination, and campaign execution. In this position, you will assist with campaign execution, coordinate assets and deliverables, and support performance tracking and documentation. As Stride's K-12 schools represent a strategic business priority, this role offers an early-career opportunity to gain experience in a collaborative, mission-driven marketing organization. ESSENTIAL FUNCTIONS: <ul><li>Support the execution of marketing campaigns that drive enrollment, awareness, and engagement </li></ul><ul><li>Coordinate with internal teams and external partners to support timely delivery of campaign assets across channels </li></ul><ul><li>Assist with the development of messaging and marketing content aligned to school value propositions and audience needs </li></ul><ul><li>Support collaboration with earned media agencies to execute local and regional awareness campaigns </li></ul><ul><li>Partner with creative, product, and school teams to ensure campaign materials accurately reflect product features and benefits </li></ul><ul><li>Apply market research insights as directed to support campaign positioning and execution </li></ul><ul><li>Support A/B testing initiatives and assist with documenting results and learnings </li></ul><ul><li>Track and compile marketing performance metrics (e.g., website traffic, leads, conversions) to support reporting and analysis </li></ul><ul><li>Maintain organized documentation for campaign plans, timelines, deliverables, and results </li></ul><ul><li>Assist with new product launches by supporting cross-functional coordination and asset development </li></ul><ul><li>Ensure timely, accurate communication with stakeholders under guidance from senior team members </li></ul><ul><li>Build foundational knowledge of digital marketing channels, tools, and best practices </li></ul><ul><li>Stay informed on trends in K-12 education and digital marketing to support ongoing learning </li></ul> This position has no formal supervisory responsibilities. There may be opportunities to supervise and mentor interns. MINIMUM REQUIRED QUALIFICATIONS: <ul><li>1-2 years of professional or internship experience in marketing, communications, or a related field OR Equivalent combination of education and experience </li></ul><ul><li>Strong organizational skills with attention to detail </li></ul><ul><li>Ability to follow processes and manage assigned tasks with guidance </li></ul><ul><li>Strong written and verbal communication skills </li></ul><ul><li>Willingness to learn new tools, platforms, and marketing concepts </li></ul><ul><li>High standards for accuracy, quality, and accountability </li></ul> Certificates and Licenses: None required. OTHER REQUIRED QUALIFICATIONS: <ul><li>Ability to manage priorities and meet deadlines in a fast-paced environment </li></ul><ul><li>Strong interpersonal and collaboration skills </li></ul><ul><li>Ability to work both independently and within a team-oriented environment </li></ul><ul><li>Excellent presentation skills with ability to leverage technology effectively </li></ul><ul><li>Ability to travel 10% of the time (minimal e.g. school board meetings / video shoot / team building events) </li></ul><ul><li>Ability to clear required background check </li></ul> DESIRED QUALIFICATIONS: <ul><li>Experience or interest in the K-12 education or edtech sector </li></ul><ul><li>Previous collaboration with cross-functional remote teams </li></ul><ul><li/></ul>

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Marketing Specialist Stride, Inc.

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