Your Role The Platform Strategy & Operations team, within Blue Shield of California''s Intelligent Automation & AI organization, owns BSC''s member intelligence and orchestration layer - unifying member data, generating predictive insights, and activating personalized experiences across web, mobile, and connected channels in real-time via Salesforce Marketing Cloud, Data Cloud, and Marketing Cloud Personalization. Your Knowledge and Experience Minimum 6 years of experience in Product Management, Management Consulting, or Entrepreneurship required - or equivalent hands-on experience as a personalization platform engineer, MarTech engineer, or solutions engineer on enterprise real-time personalization platforms Requires a BA/BS in Business, Finance, Economics, Public Health, Computer Science, Engineering, or Information Technology or equivalent experience.