Experience with marketing automation platform design, implementation, and execution (Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Iterable, Acoustic, etc.) including associated agentic accelerators (Adobe Sensei, SF Agentforce + Einstein, Braze AI Decision Studio, etc) Experience in algorithmic decisioning or interactive management. Experience with agentic AI - in particular, multi-agent orchestration and topology design, took integration and interoperability, persistent state, memory, and content engineering, agentic resilience, guardrails, and security, and LLMOps, observability, and FinOps.