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This leader will operate at the intersection of eCommerce, media, merchandising, and experience, ensuring that brand strategy translates into measurable, high-performing digital outcomes. The Director of eCommerce & Performance is responsible for owning digital revenue and performance systems across DTC, Amazon, Thrive.com, and key retailer eCommerce platforms.

About ElmhurstElmhurst 1925 is a plant-based food and beverage company built on a legacy of innovation and a commitment to delivering high-quality, clean-label products. As we scale, our focus is on building a durable brand, innovative products, and business that delivers profitable growth, strong consumer connection, and long-term value. We are an entrepreneurial, fast-moving organization looking for individuals who are curious, accountable, and motivated to build.About the RoleThe Director of eCommerce & Performance is responsible for owning digital revenue and performance systems across DTC, Amazon, Thrive.com, and key retailer eCommerce platforms. This role leads the development and execution of Elmhurst’s performance-driven growth engine, spanning traffic, conversion, and retention.This leader will operate at the intersection of eCommerce, media, merchandising, and experience, ensuring that brand strategy translates into measurable, high-performing digital outcomes. This role is ideal for a hands-on operator who can think strategically while executing at speed in a dynamic, high-accountability environment. ﻿What You Will Do ﻿Digital Revenue Strategy<ul><li>Own eCommerce P&L and performance across DTC, Amazon, and Pure Play channels </li><li>Develop and execute strategies to drive growth across traffic, conversion, and retention </li><li>Translate brand strategy into high-converting digital experiences </li><li>Identify, test, and scale new digital growth opportunities</li></ul> ﻿Performance Marketing<ul><li>﻿Own overall performance marketing outcomes and accountability across all paid channels </li><li>Set strategic direction, priorities, and guardrails to achieve revenue, efficiency, and KPI targets </li><li>Oversee budget allocation and ensure optimization across channels to maximize ROI and business impact </li><li>Guide development of full-funnel acquisition and retention strategies </li><li>Oversee the testing roadmap across audiences, creative, landing pages, and offers </li><li>Partner with Brand to ensure alignment between creative strategy and performance outcomes </li><li>Monitor performance closely, identify opportunities and risks, and course-correct quickly </li><li>Manage and hold internal team members and external partners accountable for results</li></ul> ﻿DTC & Conversion Optimization<ul><li>Own DTC performance including UX/UI, conversion rate optimization, and merchandising </li><li>Develop and execute bundling, subscription, and promotional strategies </li><li>Optimize customer journey and on-site experience </li><li>Integrate paid media to drive efficient traffic and conversion </li><li>Partner with operations on fulfillment, packaging, and customer experience</li></ul> ﻿Amazon & Pure Plays<ul><li>Own Amazon and Pure Play performance including: </li><li>PDP optimization (content, SEO, keywords) </li><li>Product assortment, pricing, and promotions </li><li>Ensure alignment with platform algorithms and merchandising best practices </li><li>Integrate retail media to drive conversion and visibility</li></ul> ﻿Digital Shelf & Content Optimization<ul><li>Lead strategy for digital shelf excellence across all platforms </li><li>Manage ratings & reviews, sampling, and content consistency </li><li>Optimize search visibility and conversion across retailer ecosystems</li></ul> ﻿Forecasting & Demand Planning<ul><li>Own eCommerce forecasting by channel </li><li>Develop demand plans incorporating: </li><li>Marketing investment </li><li>Promotions </li><li>Seasonality </li><li>Identify risks (OOS, excess inventory, channel imbalance) and proactively manage mitigation plans </li><li>Partner cross-functionally with sales, finance, and operations </li></ul> ﻿Performance Management & Reporting<ul><li>Define, track, and report on defined KPIs</li><li>Build dashboards and reporting to drive data-driven decision making </li><li>Continuously optimize performance based on insights and learnings</li></ul> ﻿Team & Cross-Functional Leadership<ul><li>Manage and develop internal team and external partners </li><li>Foster a high-performance, accountable culture </li><li>Partner with: </li><li>Brand/Shopper (creative + messaging) </li><li>Innovation (new product launches)</li><li>Sales (customer alignment) </li><li>Finance (pricing, margins)</li><li>Operations (production, inventory, fulfillment) </li><li>Align execution to broader business and growth priorities</li></ul> ﻿What You Bring<ul><li>Ownership mindset with a proven ability to drive and scale digital revenue </li><li>Strong command of performance marketing, conversion optimization, and digital merchandising </li><li>Data-driven decision maker with a test-and-learn approach to growth </li><li>Ability to translate strategy into practical, high-impact execution </li><li>Effective at prioritizing and navigating ambiguity in a fast-paced environment </li><li>Strong cross-functional collaborator and communicator (marketing, sales, operations, finance) </li><li>High level of accountability, organization, and attention to detail </li></ul> Brand: Elmhurst 1925Requirements:Qualifications<ul><li>Bachelor’s degree in Marketing, Business, eCommerce, or related field required; MBA preferred</li><li>8–10+ years of experience in eCommerce & performance marketing, or digital growth roles with clear ownership of revenue outcomes</li><li>Proven track record of scaling digital revenue across DTC, Amazon, and/or Pure Play channels</li><li>Experience in CPG, food & beverage, or consumer goods </li><li>Hands on experience with Shopify, Amazon Seller/Vendor Central, retail media networks, and paid media ecosystems (Meta, Google, Amazon Ads, etc) </li><li>Experience leveraging analytics and CRM tools (Google Analytics, Klaviyo) to drive performance and decision-making</li><li>Demonstrated ability to manage and optimize budgets, forecasts, and performance KPIs </li><li>Experience leading and managing external agencies and partners</li></ul>

Steuben Foods

Director of eCommerce and Performance

Acquisition Strategy

Algorithms

Best Practices

Brand Strategy

Budget Management

Business Administration

Business Growth

Channel Inventory

Cross-Functional

Customer Experience

Customer Relationship Management (CRM) Systems

Demand Forecasting/Planning

Demand Generation

Detail Oriented

Ecosystems

Entrepreneurship

Establish Priorities

Finance

Financial Operations

Food and Beverage Industry

Forecasting

Google Analytics

Leadership

Marketing

Merchandising

Multiplatform/Cross-Platform

Performance Analysis

Performance Management

Performance Metrics

Performance Tuning/Optimization

Pricing

Product/Service Launch

Profit & Loss

Reporting Dashboards

Retail

Retention Programs

Return on Investment (ROI)

Risk Analysis

Sales

Sales Operations

Search Engine Optimization (SEO)

Strategic Planning

User Documentation

User Interface/Experience (UI/UX)

Website Conversion

eCommerce

eCommerce (B2X) Marketing

Comeet

FEED

Quickly builds strong relationships with contacts at all levels across a variety of functions within customer organizations but especially with purchasing decision makers; develops customer trust and confidence in Ryerson and its representatives . Understands and monitors the competitive environment and provides market intelligence to sales management to help shape service center sales strategies, price levels, and working capital decisions .

Summary Welcome to Ryerson, where exceptional career opportunities await. As a leading provider of industrial metal products and services since 1842, we are committed to excellence and best-in-class customer service. Join our team and be a part of a legacy of excellence, where your contributions will be valued, and your development supported. Ryerson offers a dynamic, quality-focused, environment, ideal for advancing your career and making your mark in the metals industry. Are you passionate about building and nurturing customer relationships? As an Outside Account Manager at Ryerson, you will play a pivotal role in maintaining and expanding our transactional business with both current and past customers within your designated marketplace. This dynamic position offers the opportunity to leverage your skills in relationship management and business development, ensuring that our clients receive unparalleled service and support. Candidates must reside in Syracuse. Roles and Responsibilities <ul><li>Quickly builds strong relationships with contacts at all levels across a variety of functions within customer organizations but especially with purchasing decision makers; develops customer trust and confidence in Ryerson and its representatives </li><li>Works closely with our inside sales team, credit center, inventory managers, and other departments within the company to creatively achieve both company and customer objectives </li><li>Understands and monitors the competitive environment and provides market intelligence to sales management to help shape service center sales strategies, price levels, and working capital decisions </li><li>Increases revenue from assigned customers by selling value-added services and programs; grows new business by increasing sales through profitable transactional growth </li><li>Manages customer accounts, including implementation of memorandum of understanding margin analysis, competitive market information, and quality improvement initiatives </li><li>Develop and implements appropriate sales and commercial programs while promoting our E-Commerce capabilities </li><li>Consistently manages daily call planning execution to keep customers informed about the industry, economic trends, and Ryerson's ability to assist customers in adapting to change </li><li>All other duties as assigned or duties, responsibilities, and activities may change at any time with or without notice </li><li> </li></ul>Requirements <ul><li>Bachelor's degree preferred (preferably in marketing, business, or a related field of study) or related experience </li><li>Minimum of 3-5 years of previous sales experience in the metals service center industry or similar industrial sales background </li><li>Proficiency with MS Office a must, SAP and Salesforce.com experience are highly desired </li><li>Strong business acumen with excellent customer service, interpersonal and both oral and written communication skills; persuasive negotiation skills with the ability to work within a team or individual environment </li><li>Effective problem-solving/conflict-resolution skills and the ability to maintain confidentiality </li><li>Highly motivated with a demonstrated ability to build strong relationships quickly </li><li>An aggressive, competitive, and self-motivated attitude is essential </li><li> </li></ul>#LI-AM1 We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex (including gender identity, sexual orientation or preference, and pregnancy), age, national origin, religion, disability or genetic information, marital status, status as a veteran, or any other federal, state or local protected class or artificial barrier.

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Director of eCommerce and Performance Steuben Foods

Account Manager - Syracuse Joseph T Ryerson & Son

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