Depth across several layers of the modern GTM stack - enrichment and data (Apollo, Clearbit, ZoomInfo, Cognism, PredictLeads), signal and intent (6sense, Bombora, UserGems), sequencing (Outreach, Salesloft), orchestration (n8n, Make, Workato), data infrastructure (Snowflake, dbt, BigQuery) and LLM and agent tooling. For example, how to reduce the time that quota-carrying roles spend on non-core activities such as account research, be able to quantify the impact, and clearly communicate the outcomes to leadership.