Will have oversight of print and digital publications and platforms (such as the Orientation handbook, pre-Orientation modules, campus tour brochures, and accepted student packets), monitoring and identifying trends and suggestions for improvements to recruitment programs, publications, and events, and collaborating with the Enrollment Management team. Knowledge of admissions process, policy, and procedures, Admissions funnel, Acceptance rates and yield rates and strategies, Enrollment Management processes and theory, summer melt and strategy, communication strategies, student development theory, Orientation strategy, event planning and management.