3-5 years of hands-on digital analytics or tag management experience Strong working knowledge of Google Tag Manager, building and managing tags, triggers, variables, and container structures Experience with a web analytics platform (Piwik PRO, GA4, Adobe Analytics, or similar), configuring goals, events, and e-commerce tracking Ability to debug tracking issues using browser developer tools, including reading the network tab, inspecting the dataLayer, and following event chains Comfortable managing multiple client contexts simultaneously without losing the thread (documentation is key here!) Serve as primary responder to telemetry tickets from Client Service, Project Management, Digital Media, Operations, and Gloo capital partner teams Answer questions about Epiphany dashboard results, explain tracking behavior, and translate technical findings for non-technical teammates Run live tests against client donation systems using credit card, managing costs while verifying real world conversion events are being captured correctly Escalate and coordinate with the telemetry development contractor when issues require code-level resolution.