Supplier Advertising & Merchandising Services (SAMS) is responsible for the strategy and sales of self-service sponsored listings (Wayfair Sponsored Products, WSP), on-site and off-site display ads (Display), Wayfair Sponsored Shops (WSS), and Supplier-funded marketing (SFM, comprising event sponsorships, email, print catalog, etc.). Develop, distribute, and maintain scalable self-service tools and dashboards that align with broader departmental goals, allowing cross-functional partners to access data and identify meaningful insights.