This role is the strategic owner and hands-on operator of four core areas: ABM digital programs & omnichannel expansion - Manage and optimize our current ABM digital programs (display, paid media, CTV, and video) and own the roadmap to scale them into a coordinated omnichannel motion spanning digital, email, events/webinars, direct mail, and gifting. SDR & Sales education and support - Serve as ABM\''s primary partner to the SDR organization and Sales leadership: train teams on sales intelligence and intent data, manage and refine SDR/AE alert workflows, and ensure fast, effective follow-up on marketing-sourced signals.