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Utilize tools such as FIS Business Intelligence, Salesforce Analytics Studio, Tableau, MuleSoft, data warehouse systems, and external data providers to develop and maintain comprehensive dashboards and regular reports. Pursues professional development, SAP BusinessObjects Business Intelligence certification, Salesforce Marketing Cloud certifications, and training opportunities to ensure the Bank's environment and personal skillsets remain future-proof and forward-thinking.

JOB SUMMARYServes as the primary resource for data reporting, analysis of information, marketing analytics, and campaign operations. This role combines data analysis and visualization, Salesforce Marketing Cloud administration, customer journey mapping, and campaign optimization to enhance engagement, drive revenue growth, and support strategic business goals. A blend of analytical rigor, marketing automation expertise, and cross-functional collaboration is essential. DUTIES AND RESPONSIBILITIESSalesforce Marketing Cloud Administration<ul style="text-align:left"><li>Serve as the Salesforce Marketing Cloud administrator, managing platform configuration, integrations, and user support.</li><li>Build and manage customer journeys, automation workflows, and communication strategies using Email Studio, Journey Builder, Audience Builder, and Automation Studio.</li><li>Maintain and optimize customer databases to enable targeted marketing efforts and cross-channel campaigns.</li><li>Partners with Marketing strategy leads to design, streamline, and optimize Salesforce Marketing Cloud journeys, including building and filtering audiences.</li><li>Collaborate with marketing, sales, and IT teams for seamless data integration and campaign execution.</li><li>Analyze customer data and behavior to identify opportunities for segmentation, cross-selling, upselling, and enhanced customer profitability.</li><li>Test campaign logic, segmentation, content, and design to ensure well-managed deployments.</li><li>Monitor campaign performance, analyze results, customer engagement metrics, and provide actionable insights to optimize future marketing efforts.</li><li>Develop, maintain, and optimize marketing automation processes including workflows and email templates.</li><li>Track and measure the effectiveness and ROI of data-driven marketing campaigns, reporting insights to stakeholders. </li></ul>Analytics & Strategy<ul style="text-align:left"><li>Able to compile, analyze and understand quantitative and qualitative customer and market data/research, draw conclusions, make recommendations, and create actionable insights. </li><li>Utilize tools such as FIS Business Intelligence, Salesforce Analytics Studio, Tableau, MuleSoft, data warehouse systems, and external data providers to develop and maintain comprehensive dashboards and regular reports.</li><li>Respond to ad hoc data reporting requests in a timely fashion and interact directly with stakeholders to gather requirements, provide reports and answer questions. </li><li>Monitor successfulness of automated reporting and respond to issues.</li><li>Convert complex data and findings into understandable, written reports. </li><li>Adhere to bank-wide best practices for report validation, testing, and formatting guidelines. </li><li>Identify and recommend continuous improvements to data analytics processes, reporting tools, and marketing operations.</li><li>Leverage technology investments and vendors to maximize the effectiveness and efficiency of daily responsibilities. </li><li>Support the delivery and sustainability of data analytics and ensure continuous improvement and efficiencies over time with an emphasis on process improvements and process re-engineering. </li><li>Support project reporting needs and contribute to implementation planning and post-launch analysis.</li></ul>Education<ul style="text-align:left"><li>Leverage banking resources, networks, and third parties to keep abreast of the trends that impact data analysis and banking. </li><li>Pursues professional development, SAP BusinessObjects Business Intelligence certification, Salesforce Marketing Cloud certifications, and training opportunities to ensure the Bank's environment and personal skillsets remain future-proof and forward-thinking. </li></ul>QUALIFICATIONS<ul style="text-align:left"><li>Bachelor's degree in Business, Marketing, Data Analytics, Information Systems, or a related field.</li><li>Minimum 2 years of experience in data analysis is required.</li><li>Experience with SAP BusinessObjects Business Intelligence or SAP Crystal Reports is preferred.</li><li>Experience with Salesforce Marketing Cloud preferred.</li><li>Experience in financial services preferred; marketing operations experience strongly preferred.</li><li>Experience with Salesforce systems (e.g., Financial Services Cloud, MuleSoft, Tableau) and nCino (Commercial Lending, Portfolio Analytics) is a plus.</li><li>Salesforce Marketing Cloud Administrator Certification a plus, or willingness to obtain within 1 year.</li><li>Advanced experience in Microsoft Office, specifically Excel (VLOOKUP, pivot tables, etc.) required.</li></ul> SKILLS AND ABILITIES<ul><li style="text-align:left">Possesses the ability to identify problems and research related information to develop and evaluate options and implement solutions </li><li style="text-align:left">Ability to read, interpret, and comprehend banking publications and vendor communications/enhancements.</li><li style="text-align:left">Ability to translate data and feedback into actionable product improvements.</li><li style="text-align:left">Detail-oriented and capable of managing multiple tasks with strong time management, prioritization, and organizational skills.</li><li style="text-align:left">Ability to effectively present information and respond to questions from stakeholders. </li><li style="text-align:left">Must be adaptable, able to embrace change, and lead through influence.</li><li style="text-align:left">Excellent with written and verbal communication, and strong interpersonal skills.</li><li style="text-align:left">High level of integrity and trustworthiness.</li><li style="text-align:left">Ability to write reports, business correspondence, and procedure manuals.</li><li style="text-align:left">Must possess a strong willingness for continuous learning and growth; remain current on advancements in technologies or best practices. </li><li style="text-align:left">Willingness to travel to conferences as needed.</li></ul>ABOUT USFor over a century, Peoples Bank has served as a cornerstone of customer commitment, helping our communities thrive and continuously supporting our community members. Proudly bearing the Finward name as a Finward Company, our logo symbolizes our unwavering dedication to financial excellence, advanced technology, and elevating the customer journey.Headquartered in Munster, Indiana, Peoples Bank offers an extensive array of consumer, business, and wealth management solutions, alongside cutting-edge digital banking services. With conveniently located Peoples Banking Centers spread across Northwest Indiana and Chicagoland, we uphold a tradition of delivering top-notch performance to our valued residents.At Peoples Bank, we are driven by a passion for fostering success within our customer base and communities. Anchored in our core values of Stability, Integrity, Community, and Excellence, we are committed to building strong partnerships with our customers and communities to help them achieve financial success. Through innovative engagement and technology, we ensure an exceptional customer experience at every turn.For more information on benefits visit the Careers page of our company website at <a href="https://www.ibankpeoples.com/resources/careers" rel="nofollow">https://www.ibankpeoples.com/resources/careers</a>.Peoples is an Equal Opportunity Employer of women, minorities, protected veterans and individuals with disabilities.Equal Housing Lender/ Member FDIC<hr/><img alt="" height="89" src="https://cdn.worldvectorlogo.com/logos/fdic-member.svg" width="89"/><img alt="" height="84" src="https://cdn.worldvectorlogo.com/logos/equal-housing-lender.svg" width="84"/> Job Posted by ApplicantPro

Peoples Bank

Marketing Data Analyst

Analysis Skills

Automation

Banking Services

Best Practices

Business Intelligence

Business Support

Business Writing

Campaigns

Cloud Computing

Commercial Loans

Community Support

Conferences

Configuration Management

Continuous Improvement

Cross-Functional

Cross-Selling

Crystal Reports

Customer Experience

Customer Support/Service

Customer/Client Research

Customer/Consumer Behavior

Data Analysis

Data Visualization

Data Warehousing

Database Optimization

Detail Oriented

Develop and Maintain Customers

Establish Priorities

Financial Services

Identify Issues

Information Technology & Information Systems

Interpersonal Skills

Logic Testing

Market Research

Marketing

Marketing Automation Software

Marketing Campaign

Marketing Strategy

Metrics

Microsoft Excel

Microsoft Office

Multitasking

Operational Audit

Options Analysis

Organizational Skills

Performance Analysis

Pivot Tables

Portfolio Analysis

Presentation/Verbal Skills

Process Engineering

Process Improvement

Profit & Loss

Publications

Quantitative Analysis

Reporting Dashboards

Reporting Skills

Requirements Management

Return on Investment (ROI)

Revenue Growth

SAP BusinessObjects Business Intelligence (BI)

SAP NetWeaver Business Warehouse

Sales

Salesforce.com

Sustainability

Systems Administration/Management

Tableau

Target Marketing

Time Management

Trend Analysis

Up-Selling

Validation Testing

Vlookups

Wealth Management

Willing to Travel

Writing Skills

Talent Acquisition

FULL_TIME

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Hybrid Work Schedule! Growing Manufacturing Company! This Jobot Job is hosted by: Kevin Shilney Are you a fit? Easy Apply now by clicking the "Quick Apply" button and sending us your resume. Salary: $100,000 - $130,000 per year A bit about us: A well-established manufacturing organization with both domestic and international operations. This is a high-visibility finance leadership role supporting a core business unit and partnering closely with operations and senior leadership. Why join us? <ul><li> Senior-level, hands-on finance role with real influence on business decisions</li><li> Direct partnership with the Senior Director of Finance and the General Manager</li><li> Strong bonus structure, 20% target incentive tied to EBITA, with consistent payouts above target</li><li> Opportunity to lead and develop cost accounting and finance talent</li><li> Hybrid schedule, 3 days onsite 2 WFH</li></ul> Job Details The Role: <ul><li> Own the financial leadership for the manufacturing division, including P&L, budgeting, forecasting, and financial reporting</li><li> Act as a finance business partner to operations and plant leadership, driving cost control, margin improvement, and profitability</li><li> Lead cost accounting activities, including standard costing, variance analysis, and allocation of direct and indirect costs</li><li> Manage and develop the cost accountant and support broader finance team initiatives</li><li> Oversee fixed assets and inventory accounting, including valuation, reserves, obsolescence, and excess or slow-moving inventory</li><li> Partner with Operations and Supply Chain to optimize working capital and inventory strategy</li><li> Build financial models to support capital investments, pricing decisions, and business initiatives</li><li> Support international sales activity, including revenue forecasting, pricing strategy, margin analysis, and foreign currency exposure</li><li> Ensure compliance with GAAP, financial reporting standards, tax requirements, and internal controls</li><li> Coordinate audits and support internal and external reporting needs</li></ul> Background We’re Looking For <ul><li> Bachelor’s degree in Finance, Accounting, Economics, or related field, MBA preferred</li><li> CPA, CFA, CMA, or FRM strongly preferred</li><li> 5+ years of progressive finance leadership experience, ideally in a manufacturing environment</li><li> Strong cost accounting background with exposure to inventory and fixed assets</li><li> Experience owning budgets, forecasts, and P&L reporting</li><li> International sales or global finance exposure is a plus</li><li> Ability to partner effectively with non-finance leaders and translate financial data into business decisions</li></ul> Interested in hearing more? Easy Apply now by clicking the "Quick Apply" button. Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, or local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. It is Jobot’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions. Sometimes Jobot is required to perform background checks with your authorization. Jobot will consider qualified candidates with criminal histories in a manner consistent with any applicable federal, state, or local law regarding criminal backgrounds, including but not limited to the Los Angeles Fair Chance Initiative for Hiring and the San Francisco Fair Chance Ordinance. Information collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal. By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from Jobot, and/or its agents and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy here: jobot.com/privacy-policy

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