Strong communication skills, both oral and written; Attention to detail and accuracy while multi-tasking; Strong organization skills; Knowledge of PC and Microsoft Office Software; Working knowledge of CRM platforms preferred; experience with Slate and Banner preferred; Ability to make decisions in accordance with established policies; Ability to be proactive, strategic and deadline-oriented in a complex organization; Analytical and problem-solving skills with the ability to prioritize work; Professional demeanor with the ability to deal with people in a courteous and tactful manner regardless of circumstances. This includes, but is not limited to, the following: Previous experience in marketing automation, including lead capture forms, nurturing campaigns, multi-segmented communication flows, including drip campaigns, queries, filters, content blocks, snippets, A/B testing, and tracking pixels preferred.