PART_TIME

FEED

UNKNOWN

The Digital Marketing Manager will lead strategic digital marketing campaigns designed to build brand awareness, generate leads for our leasing team, drive foot traffic to properties, and boost tenant sales through engaging omni-channel marketing. We’re looking for a candidate who combines creativity with strategy—someone who stays ahead of social media trends, thrives in collaboration, and can develop and execute integrated campaigns across social media, email, blogs, and other digital channels.

General Summary:Benderson Development is seeking a Digital Marketing Manager to join our team in Sarasota, Florida. In this role, you’ll develop and execute innovative digital marketing strategies for Benderson and our portfolio of over 1,000 properties across 40 states, which includes retail, office, industrial, hotel, residential, and land holdings.The Digital Marketing Manager will lead strategic digital marketing campaigns designed to build brand awareness, generate leads for our leasing team, drive foot traffic to properties, and boost tenant sales through engaging omni-channel marketing. We’re looking for a candidate who combines creativity with strategy—someone who stays ahead of social media trends, thrives in collaboration, and can develop and execute integrated campaigns across social media, email, blogs, and other digital channels.Principle Duties and Responsibilities:<ul><li>Create, manage and optimize social media content across platforms like Facebook, Instagram and LinkedIn to showcase the company, premier properties and lifestyle.</li><li>Oversee digital assets, including multiple websites, social platforms, and email marketing campaigns.</li><li>Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns.</li><li>Create editorial calendars, copy and creative content for all digital and social media campaigns.</li><li>Evaluate social media performance and develop strategies to achieve goals.</li><li>Plan and execute lead generation campaigns and evaluate performance analytics across all social platforms.</li><li>Manage deadlines and deliverables to ensure campaigns are executed effectively and on schedule.</li><li>Format content, run ads, manage budgets, and evaluate performance for paid content.</li><li>Engage with followers, influencers and tenants by responding to comments, collaborating on promotions and managing the brand's online reputation.</li><li>Prepare reports and analytics on the overall performance of various marketing campaigns.</li><li>Collaborate with teams to create compelling, consistent content across platforms.</li><li>Stay current with digital trends, emerging technologies, best practices, and market opportunities.</li></ul>Qualifications:<ul><li>Bachelor’s degree in Marketing, Communications or a related field.</li><li>5 + years professional digital marketing experience.</li><li>Proven experience creating and managing successful digital campaigns</li><li>In-depth knowledge of various social media platforms, trends and best practices.</li><li>Proficiency in photo and video editing software</li><li>Experience running paid media campaigns</li><li>Strong organizational skills, creative thinking, and the ability to multitask in a fast-paced environment.</li><li>Comfortable working with a team to develop comprehensive social media strategies and original content.</li><li>Strong ability to interpret data and turn insights into actionable strategies.</li><li>Excellent writing and editing skills</li><li>Proficiency with tools like WordPress, Canva, Constant Contact, Google Analytics, LinkedIn/Facebook/Instagram</li></ul>***This is an In-Person role based in Sarasota, FL

Benderson Development Company, LLC

Social Media & Digital Marketing Manager

Analysis Skills

Best Practices

Blog

Brand Management

Brand Marketing (Branding)

Budget Management

Campaigns

Channel Marketing

Customer/Consumer Behavior

Delivery Management

Digital Media

Editing

Email Marketing

Emerging Technology

Facebook

Facebook Application Development

Google Analytics

Lead Generation

LinkedIn

Market Trend Analysis

Marketing Campaign

Marketing Communications

Marketing Strategy

Media Campaigns

Multiplatform/Cross-Platform

Multitasking

Online Marketing

Organizational Skills

Performance Analysis

Reporting Skills

Retail

Sales

Schedule Development

Social Media

Social Media Marketing

Social Media Optimization (SMO)

Strategic Planning

Team Player

Time Management

Trend Analysis

Video Editing

Wordpress

Writing Skills

The Digital Marketing Manager will lead strategic digital marketing campaigns designed to build brand awareness, generate leads for our leasing team, drive foot traffic to properties, and boost tenant sales through engaging omni-channel marketing. We're looking for a candidate who combines creativity with strategy-someone who stays ahead of social media trends, thrives in collaboration, and can develop and execute integrated campaigns across social media, email, blogs, and other digital channels.

General Summary:Benderson Development is seeking a Digital Marketing Manager to join our team in Sarasota, Florida. In this role, you'll develop and execute innovative digital marketing strategies for Benderson and our portfolio of over 1,000 properties across 40 states, which includes retail, office, industrial, hotel, residential, and land holdings.The Digital Marketing Manager will lead strategic digital marketing campaigns designed to build brand awareness, generate leads for our leasing team, drive foot traffic to properties, and boost tenant sales through engaging omni-channel marketing. We're looking for a candidate who combines creativity with strategy-someone who stays ahead of social media trends, thrives in collaboration, and can develop and execute integrated campaigns across social media, email, blogs, and other digital channels.Principle Duties and Responsibilities:• Create, manage and optimize social media content across platforms like Facebook, Instagram and LinkedIn to showcase the company, premier properties and lifestyle.
• Oversee digital assets, including multiple websites, social platforms, and email marketing campaigns.
• Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns.
• Create editorial calendars, copy and creative content for all digital and social media campaigns.
• Evaluate social media performance and develop strategies to achieve goals.
• Plan and execute lead generation campaigns and evaluate performance analytics across all social platforms.
• Manage deadlines and deliverables to ensure campaigns are executed effectively and on schedule.
• Format content, run ads, manage budgets, and evaluate performance for paid content.
• Engage with followers, influencers and tenants by responding to comments, collaborating on promotions and managing the brands online reputation.
• Prepare reports and analytics on the overall performance of various marketing campaigns.
• Collaborate with teams to create compelling, consistent content across platforms.
• Stay current with digital trends, emerging technologies, best practices, and market opportunities.Qualifications:• Bachelor's degree in Marketing, Communications or a related field.
• 5 + years professional digital marketing experience.
• Proven experience creating and managing successful digital campaigns.
• In-depth knowledge of various social media platforms, trends and best practices.
• Proficiency in photo and video editing software.
• Experience running paid media campaigns.
• Strong organizational skills, creative thinking, and the ability to multitask in a fast-paced environment.
• Comfortable working with a team to develop comprehensive social media strategies and original content.
• Strong ability to interpret data and turn insights into actionable strategies.
• Excellent writing and editing skills.
• Proficiency with tools like WordPress, Canva, Constant Contact, Google Analytics, LinkedIn/Facebook/Instagram.This is an In-Person role based in Sarasota, FL

Benderson Development LLC

Digital Marketing Manager

Online/Internet Brand Management

OTHER

Manage marketing efforts for events through multichannel strategies including social media marketing, email campaigns, print advertising, and digital marketing platforms like Google AdWords and Facebook Advertising. Proven experience in event management or related roles with a strong background in digital marketing strategies including SEO, social media marketing, content marketing, and performance marketing.

Benefits: <ul><li>Bonus based on performance</li><li>Competitive salary</li><li>Flexible schedule</li></ul> 

 Overview Ignite your passion for creating unforgettable experiences as an Event Manager! In this dynamic role, you will lead the planning, coordination, and execution of diverse events that captivate audiences and elevate brand presence. Your energetic approach and meticulous attention to detail will ensure every event runs seamlessly from concept to completion. Join us to craft memorable moments that inspire, engage, and leave a lasting impact! This paid position offers a vibrant environment where innovation meets precision, empowering you to showcase your expertise in event logistics, marketing integration, and stakeholder collaboration. Responsibilities <ul><li>Develop comprehensive event plans aligned with organizational goals, including timelines, budgets, and resource allocation.</li><li>Coordinate with vendors, venues, and internal teams to secure necessary services such as catering, audiovisual equipment, décor, and transportation.</li><li>Oversee all aspects of event setup and breakdown, ensuring safety standards and quality expectations are met or exceeded.</li><li>Manage marketing efforts for events through multichannel strategies including social media marketing, email campaigns, print advertising, and digital marketing platforms like Google AdWords and Facebook Advertising.</li><li>Utilize SEO and content marketing techniques to maximize event visibility online and attract target audiences effectively.</li><li>Implement marketing automation tools to streamline communication workflows and enhance attendee engagement.</li><li>Conduct research on industry trends and competitor activities to innovate event concepts and improve future initiatives.</li><li>Track performance metrics using analytics tools such as Google Analytics to evaluate event success and inform strategic decisions.</li><li>Manage sales efforts related to advertising sales opportunities at events or through digital channels.</li><li>Maintain detailed records of budgets, expenses, registrations, and post-event evaluations for continuous improvement.</li><li>Collaborate with product management teams to integrate event themes with broader marketing campaigns and brand messaging.</li></ul>Experience <ul><li>Proven experience in event management or related roles with a strong background in digital marketing strategies including SEO, social media marketing, content marketing, and performance marketing.</li><li>Familiarity with advertising sales processes and B2B marketing approaches to foster partnerships and sponsorship opportunities.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for promotional material creation alongside WordPress and HTML skills for website updates and content management.</li><li>Hands-on experience with Google Analytics, Google AdWords, Facebook Advertising platforms, email marketing tools, and marketing automation software.</li><li>Knowledge of print advertising channels as well as e-commerce platforms for integrated campaign execution.</li><li>Strong research skills combined with copywriting expertise to craft compelling messaging tailored for diverse audiences.</li><li>Ability to manage multiple projects simultaneously while adhering to budgets through effective budgeting skills.</li><li>Excellent communication skills paired with a proactive attitude towards teamwork and stakeholder engagement. Join us as an Event Manager where your creativity fuels extraordinary experiences! Bring your enthusiasm for innovative marketing techniques combined with your organizational prowess to deliver events that resonate deeply with audiences worldwide!</li></ul>Job Type: Full-time Work Location: In person

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