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Must possess ability to: Achieve a satisfactory level of technical, functional, and/or professional skill or knowledge in position-related areas; keep up with current developments and trends in areas of expertise; leverage expert knowledge to accomplish results. Maintain effectiveness when experiencing major changes in work responsibilities or environment (e.g., people, processes, structure, or culture); adjust effectively to change by exploring the benefits, trying new approaches, and collaborating with others to make the change successful.

Position Summary Transform lives by teaching, mentoring, being a role model, and guiding student learning.  Create and maintain a dynamic, innovative, and positive learning environment.This position will require an on-campus presence and would not be remote teaching.Duties & Responsibilities Plan, prepare, and deliver instruction of assigned courses using a variety of teaching methods to facilitate student learning.  Courses may be taught in the classroom, lab, clinical sites, simulated setting and/or online and may include day, evening and/or weekend classes. Responsible for the development, updating, revision, and maintenance of program/discipline curriculum and instructional materials. Support student advisement to assist in achievement of learning and career goals and facilitate retention in program/College. Assist with student recruitment, registration, and job placement including representing the College and/or program at on- and off- campus events and on-going networking with employers. Collaborate with other departments in the College to discuss/develop/implement strategies to promote student success. Provide input for program-specific funds in the annual budget and recommend, purchase, install, and maintain equipment. Responsible for classroom management including maintaining accurate student attendance and grade reports as well as maintaining a clean, organized environment with an emphasis on safety. Responsible for the assessment, documentation, and improvement of student learning by gathering and analyzing assessment data, implementing strategies to improve student learning, and reassessing to determine effectiveness of strategies. Participate in program and college assessment data collection and reporting; to include maintaining documents and data needed for the college and program accreditations. Assist with advisory committee member recruitment and retention; attend advisory committee meetings, and work with advisory committee(s) in developing, validating, and regularly updating program content/outcomes. Establish and maintain positive, professional, and collaborative relationships with internal and external partners including co-workers, employers, area high schools, and professional organizations. Actively participate in program/discipline planning, department/division planning, in-services, College-wide and other professional development opportunities, and regional/state/national meetings and activities. Maintain professional/technical knowledge and skills including currency in assigned discipline, required occupational certification/licensing, and instructional technology/delivery methods. Perform other duties and responsibilities as assigned.Qualifications Bachelor's degree in Marketing or a related field from a regionally accredited institution required.  Minimum of two years (4,000 hours) of recent non-teaching work experience in related field required.Post-secondary teaching experience preferred.Must be able to demonstrate good organizational skills, positive interpersonal skills, and excellent communication skills in educating adult learners.Must possess ability to:<ul><li>Achieve a satisfactory level of technical, functional, and/or professional skill or knowledge in position-related areas; keep up with current developments and trends in areas of expertise; leverage expert knowledge to accomplish results.</li><li>Engage an individual in developing and committing to an action plan that targets specific behaviors, skills, or knowledge needed to ensure performance improvement or prepare for success in new responsibilities.</li><li>Establish an action plan for self and others to complete work efficiently and on time by setting priorities, establishing timelines, and leveraging resources.</li><li>Ensure excellence in instruction and student learning.</li><li>Maintain effectiveness when experiencing major changes in work responsibilities or environment (e.g., people, processes, structure, or culture); adjust effectively to change by exploring the benefits, trying new approaches, and collaborating with others to make the change successful.</li><li>Take prompt action to accomplish work goals; take action to achieve results beyond what is required; be proactive.</li><li>Set high standards of performance for self and others; assume responsibility and accountability for successfully completing assignments or tasks; self-impose standards of excellence rather than having standards imposed.</li><li>Demonstrate a positive attitude and approach toward work.</li></ul>Must embrace Mid-State’s core values of student centeredness, commitment, accountability, respect, integrity, and exceptional service.Compensation & Benefits Compensation is dependent upon experience and qualifications.Benefits include health, dental, and vision insurance; life insurance; short-term and long-term disability; paid time off and holidays; flexible spending account; Wisconsin Retirement System; 403(b) and 457; employee assistance program; educational assistance; and employee wellness program.How To Apply To be considered for this position, you must complete an online application.  You should have the following information available when completing an application:<ul><li>Contact information (addresses, phone numbers)</li><li>Employment History</li><li>Education</li><li>Electronic copy of resume and transcripts</li></ul>Application materials submitted via mail, fax, email, or in-person will not be considered.Incomplete applications or applications noting "See Resume" will not be considered.Continuous recruitment with first review of completed applications starting May 1, 2026.  Applications received on or after May 1st may be considered in a secondary pool.Please note that Mid-State’s main form of communication during the recruitment process is email.  In addition to receiving communications from email addresses with an @mstc.edu domain, you may receive emails from donotreply@invalidemail.com.  Please be sure to watch your inbox as well as junk, spam, and clutter folders.Equal Opportunity Mid-State Technical College, an equal opportunity employer and educator, does not discriminate on the basis of race, color, national origin, gender, disability, sexual orientation, or other applicable legislated categories, in its services, employment programs, and/or its educational programs and activities, including but not limited to admission, treatment, and access. Mid-State Technical College provides reasonable accommodations to assist persons with disabilities to access or participate in its programs and activities. The following person has been designated to handle inquiries regarding the nondiscrimination policies: VP-Human Resources, 32nd Street N, Wisconsin Rapids, WI 54494, Phone: 715-422-5325 or Email:aaeo@mstc.edu.Optimize Your Online Application Experience Below you will find a few technical tips to help ensure a positive and successful online application experience:<ul><li>Be sure to fill in each field in the application.  You will receive an error message at the time of submission and your application will not be submitted if each required field is not filled in.</li><li>Avoid clicking the back, forward, or refresh buttons while applying.  Doing so will interfere with the submission and may result in data loss.</li><li>Clear your browser's temporary files/cache and cookies prior to beginning the application.</li><li>Disable pop-up blockers.</li><li>Do not bookmark or favorite the application.  Navigate to the careers site each time you wish to access your saved/submitted application.</li><li>Your application session will remain open for 24 hours assuming you do not close your browser.  To ensure submission, complete the application process within that time frame.</li><li>The following browsers are currently supported:</li></ul>Edge Firefox Chrome Safari<ul><li>The following operating systems are currently supported:</li></ul>Windows 7, 8 and 10, both 32-bit and 64-bit, as well as Mac OS 10.6 and greater.If you experience issues in submitting your online application, please contact Human Resources at 715.422.5568.

Mid-State Technical College

Instructor, Digital Marketing

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Working closely with Technical Sales, Business Development, and cross-functional teams, the Marketing Specialist will translate Sharpe’s technical expertise into compelling messaging that drives awareness, engagement, and lead generation. Sharpe Engineering & Equipment is seeking a Marketing Specialist to support and accelerate growth by developing, executing, and analyzing strategic marketing initiatives across the food & beverage industry.

Sharpe Engineering & Equipment is seeking a Marketing Specialist to support and accelerate growth by developing, executing, and analyzing strategic marketing initiatives across the food & beverage industry. This role will strengthen Sharpe’s market presence through data-driven campaigns, digital strategy, content development, and brand positioning across process, packaging, automation, and compliance solutions.Working closely with Technical Sales, Business Development, and cross-functional teams, the Marketing Specialist will translate Sharpe’s technical expertise into compelling messaging that drives awareness, engagement, and lead generation. This position is a key contributor to Sharpe’s growth strategy and reflects our Core Values: Integrity, Collaboration, Responsibility, Commitment to Stakeholders, and People-Centric Focus.Key ResponsibilitiesMarketing Campaigns & Digital Strategy<ul><li>Plan, execute, and optimize marketing campaigns across digital, social media, email, and paid advertising channels.</li><li>Create and manage content calendars aligned with brand and sales goals.</li><li>Oversee social media strategy, posting, engagement, and performance tracking.</li><li>Support SEO/SEM efforts, website updates, and digital content improvements. </li></ul>Data Analysis & Market Research<ul><li>Conduct industry research to evaluate trends, competitive positioning, and customer behavior.</li><li>Track, measure, and report on campaign performance using analytics platforms.</li><li>Translate marketing data into actionable insights and recommendations for leadership.</li><li>Identify opportunities to increase reach, engagement, and conversion. </li></ul>Content Development & Asset Management<ul><li>Produce high-quality content including social media posts, blogs, presentations, trade show materials, and case studies.</li><li>Maintain marketing materials, ensuring accuracy, consistency, and alignment with brand standards.</li><li>Coordinate with internal and external creative partners to develop videos, graphics, and promotional assets.</li></ul> Brand Positioning & Communication<ul><li>Ensure consistent use of brand guidelines across all platforms and materials.</li><li>Support public relations, press releases, and trade publication submissions.</li><li>Assist with internal communications that reinforce Sharpe’s culture and brand identity.</li></ul> Event & Tradeshow Support<ul><li>Support planning, preparation, and on-site execution for events, trade shows, conferences, and customer meetings, including attending and representing Sharpe as needed.</li><li>Manage timelines, deliverables, promotional materials, lead capture, and post-event follow-ups in coordination with Sales and Leadership. </li></ul>Cross-Functional Collaboration<ul><li>Work with Business Development to support lead generation and customer acquisition efforts.</li><li>Partner with leadership to ensure marketing strategies align with Sharpe’s growth priorities.</li></ul>Why Join Sharpe? At Sharpe Engineering & Equipment, you’ll join a people-centric organization where innovation, collaboration, and integrity shape everything we do from the solutions we design for the food & beverage industry to the way we support and develop our team. As a Marketing Specialist, you’ll have the opportunity to influence how Sharpe shows up in the market, elevate our brand story, and help drive meaningful growth. Your work will play a direct role in strengthening Sharpe’s reputation, expanding our visibility, and communicating the value of the engineering excellence we deliver every day.You’ll work alongside talented engineers, project managers, and business leaders who value creativity, continuous improvement, and fresh ideas. At Sharpe, marketing isn’t an afterthought, it's a strategic driver of our future. We empower you to bring new approaches, leverage data, and shape campaigns that make a real impact.If you’re seeking a role where you can contribute strategically, grow professionally, and be part of a team that truly values people, Sharpe is the place to build your career.RequirementsWhat We’re Looking For<ul><li>Bachelor’s degree in marketing, Communications, or related field, or equivalent experience.</li><li>3–5 years of experience in marketing, digital marketing, or campaign execution (B2B or industrial required).</li><li>Strong analytical skills with experience in reporting and evaluating metrics.</li><li>Proficient in digital platforms such as Google Analytics, LinkedIn Campaign Manager, CRM/marketing automation tools, and social media management tools.</li><li>Excellent written, verbal, and visual communication skills.</li><li>Strong project management skills with attention to detail.</li><li>Ability to balance creativity with data-driven decision making.</li></ul>BenefitsSharpe Engineering offers a comprehensive benefits package designed to support your health, well-being, and work-life balance. Our benefits include paid time off (PTO) plus 10 paid holidays, a flexible work schedule, and medical, dental, and vision insurance. We also provide short-term and long-term disability coverage, as well as life insurance, helping ensure peace of mind for you and your family.Sharpe Engineering & Equipment is an Equal Opportunity Employer.

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Instructor, Digital Marketing Mid-State Technical College

Marketing Specialist Sharpe Engineering

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