Extensive knowledge and thought leadership on quantitative and qualitative research methods including, email or site intercept surveys, usability testing, information architecture testing, click tests, user journey maps, personas, ethnographic studies, field observations, heuristic analysis, UX best practice review, day-in-the-life scenario studies, user interviews, focus groups, A/B testing, and accessibility testing. Ability to independently perform all research related tasks in the research project lifecycle: create research plan, create a testing plan, write a screener, create a survey, recruit users, schedule users, moderate tests/ conduct in-depth interviews, create video clip highlights, top line results, create research findings summary, and effectively present and share results.