The portfolio includes marquee tentpole moments such as MLS All-Star Week, MLS Cup, MLS NEXT tournaments, Leagues Cup, the Mexican National Team U.S. Tour, Concacaf competitions, MLS Rivalry Week, Michelob Ultra Campeones Cup, and additional SUM/international properties. Beyond event execution, the department drives cross-functional initiatives including B2B and hospitality programming, executive meetings, press announcements, competition events, and enterprise-level strategic projects that advance league growth, commercial performance, and brand positioning.