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The Social Media Content Creator will be responsible for developing ideas, filming, producing, and publishing a large volume of short-form video content each week across multiple platforms including: TikTok, Instagram Reels, Facebook, YouTube Shorts, Pinterest, LinkedIn . You will work closely with the Marketing Manager and our technicians to capture real service work, installations, behind-the-scenes moments, customer experiences, and educational content that helps homeowners learn about plumbing and HVAC.

YEAR

<h5>Social Media Content Creator </h5>$25,000-40,000/ Year Based on Experience Bainbridge, GA / Tallahassee, FL Cooper's Plumbing & Air is a fast-growing home service company providing plumbing and HVAC services to homeowners across Bainbridge, GA and Tallahassee, FL and surroundingareas. Our company is focused on delivering exceptional service, building strong relationships with our customers, and creating a workplace where team members can grow and succeed. One of the biggest drivers of our growth is modern marketing and social media. We believe social media should showcase real work, real technicians, real results, and the real personality of our company. Our goal is to become the most recognized and trusted home service brand in our region through social media. To achieve that goal, we are looking for a Social Media Content Creator who can produce high volumes of engaging content that captures the daily work of our team and turns it into compelling social media posts. Position Overview The Social Media Content Creator will be responsible for developing ideas, filming, producing, and publishing a large volume of short-form video content each week across multiple platforms including: <ul><li>TikTok, Instagram Reels, Facebook, YouTube Shorts, Pinterest, LinkedIn </li></ul>This role is ideal for someone who enjoys filming real-world content, telling stories through video, experimenting with creative ideas, and producing content at a fast pace. You will work closely with the Marketing Manager and our technicians to capture real service work, installations, behind-the-scenes moments, customer experiences, and educational content that helps homeowners learn about plumbing and HVAC. This is a hands-on content creation role where the majority of your time will be spent filming, editing, and publishing content. Key Responsibilities Video Content Creation Produce, shoot, and editing short-form videos weekly. Creative Idea Development We want someone who enjoys generating creative ideas, following trends, and testing new formats. Social Media Publishing & Scheduling The Social Media Content Creator will be responsible for managing the daily publishing schedule to meet the goals of the team. Photo Content Creation In addition to video content, this role will also support photo-based social media posts. Event and Field Content Our team regularly participates in events, training, and community activities that should be documented through social media, as well as on jobsite filming. Qualifications We are looking for someone who is comfortable producing content consistently and working in a fast-paced, creative environment. Preferred qualifications include: <ul><li>Experience creating short-form video content </li><li>Familiarity with TikTok, Instagram Reels, and YouTube Shorts </li><li>Strong understanding of social media trends </li><li>Comfortable filming and editing content quickly </li><li>Ability to produce a high volume of content consistently </li><li>Strong creativity and storytelling ability </li><li>Good organizational skills and ability to manage posting schedules </li><li>Comfortable working around technicians and job sites </li></ul>Preferred Skills (Bonus) The following experience is helpful but not required: <ul><li>Video editing experience using editing software </li><li>Experience managing social media accounts for a business </li><li>Photography skills </li><li>Graphic design skills </li><li>Experience using social media scheduling tools </li></ul>Work Environment This position will involve a mix of office work, field filming at job sites, event coverage, and content production and editing. Why Join Cooper's Plumbing & Air We are a rapidly growing company that values creativity, innovation, and strong team culture. Benefits of joining our team include: <ul><li>Full-time stable position </li><li>Opportunity to build a major social media presence for a growing company </li><li>Creative freedom to test ideas and develop new content formats </li><li>A supportive team environment </li></ul>If you enjoy creating content and want to help build one of the most recognizable brands in our region, this is an exciting opportunity to make a real impact. How to Apply Applicants should submit: <ul><li>Submit your Application to JoinCoopers.com </li><li>Links to social media accounts you manage or content you have created </li><li>Examples of short-form videos (TikTok, Reels, or Shorts preferred) </li></ul>We are looking for someone who is excited about creating content, telling stories, and building a strong brand presence through social media.

Cooper's Plumbing and Air

Social Media Content Creator

Content Development

Content Management

Customer Experience

Customer Relations

Editing

Facebook

Graphic Design

HVAC

LinkedIn

Maintenance - HVAC

Maintenance - Plumbing

Marketing

Media Schedule

Multiplatform/Cross-Platform

Photography

Plumbing

Publishing

Service Delivery

Social Media

Social Media Marketing

Storytelling

Test Plan/Schedule

Video Editing

YouTube

IRecruitee

OTHER

This role covers the entire digital spectrum: our Direct-to-Consumer (DTC) websites, 3rd Party Marketplaces (Amazon/Walmart), and Strategic E-Retail Partners (Wayfair, Home Depot, Lamps Plus). Retail Media Leadership: Manage strategy and budgets for retailer-specific advertising platforms (e.g., Wayfair Sponsored Products, Home Depot Retail Media, Amazon PPC).

<h3>About Golden Lighting</h3>Golden Lighting is a premier name in the residential design industry, recognized nationally for delivering "Expert Lighting Designs for Every Space." We combine the massive market reach of an established industry leader with the high-velocity agility and culture of a tight-knit, 30-person private enterprise. We are profitable, growing, and obsessed with quality—not just in our products, but in the sophisticated systems that power our operations.<h3>The Executive Opportunity: Build. Scale. Own.</h3>We are seeking an Ecommerce Director to join our leadership team as a core architect of our next phase of expansion. This is not a "maintenance" role. We are currently upgrading our entire digital stack to support three distinct brands: our luxury line Ziva, our accessible flagship Golden, and our innovative, customizable brand YEP.We are looking for a leader who views this role as a "startup" opportunity within a stable, successful company. There are no limits on growth here; you will have the autonomy to rewrite the playbook for our Direct-to-Consumer (DTC) channels and our massive e-retail partnerships.<h3>Who You Are</h3><ul><li>A Strategic Architect: You don't just follow legacy processes; you build, break, and optimize new ones to scale a business into the tens of millions.</li><li>A Growth Catalyst: You thrive in an environment where autonomy is the norm and you are empowered to make decisions across SEO, performance marketing, and partner negotiations.</li><li>A Digital Builder: You are looking for a long-term tenure where you can see the direct ROI of your leadership on the company’s P&L and bottom line.</li><li>A Multichannel Expert: You understand how to balance the unique demands of a luxury brand with the high-volume requirements of big-box partners like Wayfair, Home Depot, and Amazon.</li></ul>RequirementsRole Overview We are looking for a high-impact Ecommerce Director to take full ownership of our digital revenue channels and brand visibility. This role covers the entire digital spectrum: our Direct-to-Consumer (DTC) websites, 3rd Party Marketplaces (Amazon/Walmart), and Strategic E-Retail Partners (Wayfair, Home Depot, Lamps Plus).This is a high-growth position for a leader who is both a Sales Strategist and a Digital Marketer. You will not just "manage accounts"; you will aggressively drive sales through advanced SEO, data-driven marketing, and relationship management. You will own the P&L for these channels and lead the strategy to significantly scale revenue through organic and paid growth.<h3>Key Responsibilities</h3><h3>1. DTC & Marketplace SEO Strategy</h3><ul><li>Search Authority: Lead the end-to-end SEO strategy for our DTC sites to increase organic traffic, focusing on technical SEO, content authority, and keyword ranking.</li><li>Listing Optimization: Execute advanced "Retail SEO" by optimizing product titles, descriptions, and A+ content for Amazon, Walmart, and Wayfair to maximize organic "share of shelf".</li><li>PIM Alignment: Collaborate with the PIM team to ensure all product data, copy, and photography are optimized for both search crawlers and conversion.</li></ul><h3>2. Performance Marketing & Digital Growth</h3><ul><li>Full-Funnel Strategy: Own the digital marketing budget and strategy, including SEM/PPC, Social Media advertising, and Email Marketing to drive high-intent traffic.</li><li>Retail Media Leadership: Manage strategy and budgets for retailer-specific advertising platforms (e.g., Wayfair Sponsored Products, Home Depot Retail Media, Amazon PPC).</li><li>Conversion Rate Optimization (CRO): Utilize UI/UX best practices and A/B testing to lead strategies that increase Conversion Rate (CR) and Average Order Value (AOV) across all platforms.</li></ul><h3>3. Strategic Account & Partner Management</h3><ul><li>Relationship Growth: Serve as the primary point of contact for buyers at key partners (Wayfair, Home Depot, etc.) to negotiate program participation and assortment expansion.</li><li>Unified Promotions: Create a master promotional calendar that aligns DTC marketing efforts with retailer-specific events like Wayfair’s Way Day or Home Depot’s Special Buys.</li></ul><h3>Qualifications & Technical Skills</h3><ul><li>Education: Bachelor’s degree in Marketing, Business Administration, or a related field.</li><li>SEO Mastery: Proven experience with SEO tools (e.g., SEMrush, Ahrefs, Google Search Console) and a deep understanding of how search algorithms impact ecommerce.</li><li>Financial Acumen: Strong financial literacy is non-negotiable; ability to manage P&Ls, calculate Contribution Margin, and optimize marketing spend for ROAS.</li><li>Technical Stack:</li><li><ul><li>E-Com Platforms: Advanced proficiency with Shopify Plus, Amazon Seller Central, and Retailer Portals.</li><li>Integration Knowledge: Familiarity with how ERP (NetSuite) and PIM systems feed into ecommerce storefronts.</li><li>Analytics: Expert in Google Analytics 4 (GA4) and Excel (VLOOKUP, Pivot Tables).</li></ul></li></ul><h3>Professional Experience</h3><ul><li>Experience: 7+ years in Ecommerce leadership with a specific track record of managing Amazon and major big-box e-retailers.</li><li>Marketing Pedigree: Demonstrated success in building and scaling DTC brands through a mix of organic search and paid digital media.</li><li>Growth Track Record: Ability to demonstrate how you built high-volume sales through integrated sales and marketing strategies.</li></ul>

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Social Media Content Creator Cooper's Plumbing and Air

Director of E-Commerce and Strategic Accounts Golden Lighting

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