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Oak View Group: Oak View Group (OVG) is the global leader in premium live entertainment infrastructure and services, with a platform spanning venue development and end-to-end capabilities across venue management, hospitality, and sponsorship sales. Founded in 2015, the company serves a collection of seven world-class owned venues and a client roster of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions, spanning four continents.

HOUR

Oak View Group:
Oak View Group (OVG) is the global leader in premium live entertainment infrastructure and services, with a platform spanning venue development and end-to-end capabilities across venue management, hospitality, and sponsorship sales. Founded in 2015, the company serves a collection of seven world-class owned venues and a client roster of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions, spanning four continents. 

Position Summary:
Are you passionate about live events, creative marketing, and hands-on experience in the entertainment industry? Join the Marketing Team at Addition Financial Arena for an exciting internship experience! As a Marketing Intern, you’ll gain valuable, real-world experience supporting a wide range of marketing initiatives for concerts, family shows, sporting events, and more. From grassroots promotions to digital advertising, you’ll assist in creating buzz and driving ticket sales for some of the most exciting events in Central Florida. This role pays an hourly rate of $15.00 This role is expected to last from August 24, 2026, and will end on November 20, 2026. This position will remain open until July 24, 2026.

About the Venue:
Addition Financial Arena Is a multi-purpose entertainment arena located at the University of Central Florida Campus.  The arena features up to 10,000 seats and hosts a wide variety of events ranging from nationally renowned artists, family shows, college and professional sporting events, trade shows and conventions.  The Arena is home to the University of Central Florida Knights Men’s and Women’s Basketball, Women’s Volleyball and Major League Volleyball’s Orlando Valkyries.

Responsibilities:
<ul><li>Help the Marketing Department with events and promotions for Addition Financial Arena and The Venue.  </li><li>Assist the marketing team with advertising of all shows. (Receiving proposals, negotiating, and placement of ads in Print, Radio, TV, Digital and Billboard).</li><li>Help proofread ad copy, radio spot copy, press releases, weekly e-blasts, etc.</li><li>Support the marketing department with maintaining and updating social media sites and online event calendars.</li><li>Promote the venue by grassroots efforts on ticketed events, i.e., flyers, street teams, etc., when needed.</li><li>Assist with producing collateral materials (ad layouts, brochures, and promotional).</li><li>Updating Media lists, VIP lists, group sales lists, etc.</li><li>Organize and maintain marketing files, i.e. digitizing settlement packets and news clippings.</li><li>Conducting marketing/show research.</li><li>Other duties as assigned.</li></ul><h3>Key Learnings:</h3><ul><li>Hands-on experience in live entertainment marketing: Gain firsthand exposure to marketing concerts, family shows, and sporting events while learning how to promote large-scale live events from concept to completion.</li><li>Practical skills in advertising and public relations: Assist with media buys, press releases, and promotional outreach, building a foundational understanding of how to plan and execute advertising campaigns across print, radio, TV, and digital platforms.</li><li>Social media and digital marketing strategy: Develop content creation skills while maintaining event listings and social channels, learning how to engage audiences and drive ticket sales through digital storytelling.</li><li>Creative production and design experience: Contribute to the creation of marketing materials, including ad layouts, graphics, and promotional collateral, using tools like Canva and Adobe Creative Suite.</li><li>Exposure to grassroots marketing and community outreach: Learn how to connect directly with fans and local audiences through street team efforts, on-campus promotions, and in-person engagement.</li><li>Professional growth through real-world collaboration: Work alongside industry professionals in a fast-paced, team-oriented environment that values creativity, communication, and initiative.</li><li>Career development and portfolio building: Complete projects that showcase your creative and analytical skills, providing tangible examples of your work to support your future career in marketing, entertainment, or public relations.</li></ul>

Qualifications:
<ul><li>Pursuing a degree in Journalism, Communications, Public Relations and Entertainment Management.</li><li>Must be a current Junior or Senior in College.</li><li>Experience with graphic design, videography, and camera gimbal usage is a plus.</li><li>Must be a people person and have an upbeat personality.</li><li>Must be a team player.</li><li>Computer knowledge in Microsoft Outlook, Word, Excel, and PowerPoint.</li><li>Can work independently and with a team.</li><li>The ability to shoot and edit photos/video and Adobe/Canva knowledge are a plus.</li><li>Must have a flexible schedule and be available to work evenings/weekends for some events; being able to work Wednesday is a plus. </li></ul>

Strengthened by our Differences. United to Make a Difference:
At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

Equal Opportunity Employer:
Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.

Oak View Group

Marketing Intern | Part-Time | Addition Financial Arena (Formerly CFE Arena)

Adobe Creative Suite

Adobe Product Family

Advertising

Advertising Placement

Advertising and PR

Analysis Skills

Basketball

Brochures

Campaigns

Career Development

Certified Financial Examiner (CFE)

Content Development

Design Services

Entertainment and Media

Event Marketing

File Maintenance

Graphic Design

Graphics

Interpersonal Skills

Journalism

Marketing

Marketing Strategy

Media Buying and Planning

Microsoft Excel

Microsoft Outlook

Microsoft PowerPoint

Microsoft Word

Music

Negotiation Skills

Online Marketing

Performing Arts

Power Amplifier

Press Releases

Print Advertising

Proofreading

Public/Media/Press/Analyst Relations

Radio Advertising

Revenue Growth

Sales

Social Media

Social Media Marketing

Sports

Storytelling

Team Player

Trade Shows

Video Editing

Video Production

Volleyball

[AW]-iCims

OTHER

This position plays a critical leadership role within the marketing function, partnering closely with Product Management, Sales, Client Success, and executive leadership to ensure AssistRx solutions are positioned for commercial success and aligned to evolving market and customer needs. The Senior Manager, Product Marketing serves as the connective tissue between product, commercial, and marketing teams—ensuring every product launch, positioning statement, and sales enablement asset clearly communicates AssistRx’s differentiated value and drives adoption.

<h3>About AssistRx</h3>AssistRx blends innovative technology with deep healthcare expertise to help life sciences companies improve patient access, visibility, and outcomes. Our solutions simplify complex therapy initiation and reimbursement processes, enabling patients to start and stay on the treatments they need.As a growing health-tech organization, we partner with leading pharmaceutical and biotechnology companies to navigate an evolving healthcare landscape. At AssistRx, our people are our greatest asset—we foster a collaborative, high-performance culture where employees are empowered to grow, innovate, and make a meaningful impact on patient lives.The Senior Manager, Product Marketing is responsible for driving product marketing strategy across AssistRx’s portfolio of technology and patient-support solutions. Reporting to the Senior Director of Product Marketing, this role translates business and product strategy into compelling value propositions, go-to-market plans, and sales enablement programs for highly regulated healthcare and pharmaceutical audiences.This position plays a critical leadership role within the marketing function, partnering closely with Product Management, Sales, Client Success, and executive leadership to ensure AssistRx solutions are positioned for commercial success and aligned to evolving market and customer needs. The Senior Manager, Product Marketing serves as the connective tissue between product, commercial, and marketing teams—ensuring every product launch, positioning statement, and sales enablement asset clearly communicates AssistRx’s differentiated value and drives adoption.The duties outlined below are integral to the position. Reasonable accommodation may be provided to enable individuals with disabilities to fulfill these functions.<ul><li>Execute primary responsibilities accurately and efficiently</li><li>Collaborate effectively with internal colleagues and external partners</li><li>Uphold company policies, regulatory standards, and quality benchmarks</li><li>Utilize required systems, tools, and technologies to complete tasks</li><li>Perform additional duties as assigned, consistent with the role</li></ul>PRIMARY RESPONSIBILITIES:Go-to-Market Strategy & Product Launches<ul><li>Develop and own comprehensive go-to-market strategies for AssistRx’s patient-support and specialty-pharma solutions, including product positioning, messaging architecture, and enhancement and launch planning</li><li>Lead cross-functional product launch planning and execution, coordinating timelines, deliverables, and launch readiness across Product, Sales, Client Success, and Operations</li><li>Define and maintain buyer personas and customer journey maps to inform product positioning and campaign strategy </li></ul>Market Intelligence & Competitive Strategy<ul><li>Analyze competitive landscape, customer insights, and emerging market trends to inform positioning and identify whitespace opportunities that drive differentiation</li><li>Partner with Health Policy Analyst on regulatory, payer, and market access trends in specialty pharmacy and patient-support services to ensure messaging reflects current market dynamics</li><li>Working with the Proposals and Sales Enablement team, leverage win/loss analyses for actionable recommendations for Sales, Product, and leadership</li></ul>Sales Enablement<ul><li>Build and maintain a robust sales enablement library, including decks, collateral, battle cards, and product narratives to empower the commercial team with differentiated, audience-specific messaging</li><li>Develop and deliver training programs that increase the commercial team’s product fluency and confidence in positioning AssistRx solutions </li><li>Partner with Sales and Business Development leadership to align enablement programs with pipeline development goals and client engagement strategies</li></ul>Content Strategy & Campaign Development<ul><li>Partner with Marketing and Communications to develop integrated, high-impact content programs, including white papers, case studies, solution briefs, landing pages, videos, and thought-leadership campaigns that support demand generation and brand authority</li><li>Ensure all product marketing content and messaging meets compliance and regulatory standards within healthcare and pharmaceutical environments</li><li>Oversee messaging frameworks and brand voice guidelines for AssistRx solutions to ensure consistency and clarity across all market-facing materials</li></ul>Cross-Functional Collaboration & Influence<ul><li>Serve as a critical marketing liaison to Product Management, translating roadmap priorities into market-ready narratives and ensuring customer and competitive insights inform product decisions</li><li>Lead cross-functional alignment across Product, Sales, Client Success, and Data & Reporting teams, driving shared understanding of market positioning and commercial priorities</li><li>Influence without direct authority across senior stakeholders, advocating for customer-centric positioning and evidence-based marketing investments</li></ul>Performance Tracking & Analytics<ul><li>Establish and track KPIs to evaluate product marketing effectiveness, including adoption metrics, sales enablement utilization, pipeline influence, and campaign ROI</li><li>Leverage CRM, marketing automation, and analytics platforms to generate insights that optimize go-to-market execution and demonstrate marketing’s commercial impact</li></ul>Vendor Management & Budget Oversight<ul><li>Manage agency relationships and external partners supporting product marketing deliverables, ensuring quality execution, on-time delivery, and return on investment</li><li>Manage project timelines, budgets, and resource allocation to ensure efficient delivery of product marketing programs in alignment with organizational priorities</li></ul>Team Leadership & Development<ul><li>Mentor and guide marketing team members supporting product marketing initiatives, fostering a culture of accountability, curiosity, and continuous improvement</li><li>Support executive communications and thought leadership initiatives that elevate AssistRx’s visibility and authority within the specialty pharmacy and healthcare technology spaceThe duties outlined below are integral to the position. Reasonable accommodation may be provided to enable individuals with disabilities to fulfill these functions.</li><li><ul><li>Execute primary responsibilities accurately and efficiently</li><li>Collaborate effectively with internal colleagues and external partners</li><li>Uphold company policies, regulatory standards, and quality benchmarks</li><li>Utilize required systems, tools, and technologies to complete tasks</li><li>Perform additional duties as assigned, consistent with the role</li></ul></li></ul>PRIMARY RESPONSIBILITIES:<ul><li>Go-to-Market Strategy & Product Launches</li><li><ul><li>Develop and own comprehensive go-to-market strategies for AssistRx’s patient-support and specialty-pharma solutions, including product positioning, messaging architecture, and enhancement and launch planning</li><li>Lead cross-functional product launch planning and execution, coordinating timelines, deliverables, and launch readiness across Product, Sales, Client Success, and Operations</li><li>Define and maintain buyer personas and customer journey maps to inform product positioning and campaign strategy </li></ul></li></ul><ul><li>Market Intelligence & Competitive Strategy</li><li><ul><li>Analyze competitive landscape, customer insights, and emerging market trends to inform positioning and identify whitespace opportunities that drive differentiation</li><li>Partner with Health Policy Analyst on regulatory, payer, and market access trends in specialty pharmacy and patient-support services to ensure messaging reflects current market dynamics</li><li>Working with the Proposals and Sales Enablement team, leverage win/loss analyses for actionable recommendations for Sales, Product, and leadership</li></ul></li></ul><ul><li>Sales Enablement</li><li><ul><li>Build and maintain a robust sales enablement library, including decks, collateral, battle cards, and product narratives to empower the commercial team with differentiated, audience-specific messaging</li><li>Develop and deliver training programs that increase the commercial team’s product fluency and confidence in positioning AssistRx solutions </li><li>Partner with Sales and Business Development leadership to align enablement programs with pipeline development goals and client engagement strategies</li></ul></li></ul><ul><li>Content Strategy & Campaign Development</li><li><ul><li>Partner with Marketing and Communications to develop integrated, high-impact content programs, including white papers, case studies, solution briefs, landing pages, videos, and thought-leadership campaigns that support demand generation and brand authority</li><li>Ensure all product marketing content and messaging meets compliance and regulatory standards within healthcare and pharmaceutical environments</li><li>Oversee messaging frameworks and brand voice guidelines for AssistRx solutions to ensure consistency and clarity across all market-facing materials</li></ul></li></ul><ul><li>Cross-Functional Collaboration & Influence</li><li><ul><li>Serve as a critical marketing liaison to Product Management, translating roadmap priorities into market-ready narratives and ensuring customer and competitive insights inform product decisions</li><li>Lead cross-functional alignment across Product, Sales, Client Success, and Data & Reporting teams, driving shared understanding of market positioning and commercial priorities</li><li>Influence without direct authority across senior stakeholders, advocating for customer-centric positioning and evidence-based marketing investments</li></ul></li></ul><ul><li>Performance Tracking & Analytics</li><li><ul><li>Establish and track KPIs to evaluate product marketing effectiveness, including adoption metrics, sales enablement utilization, pipeline influence, and campaign ROI</li><li>Leverage CRM, marketing automation, and analytics platforms to generate insights that optimize go-to-market execution and demonstrate marketing’s commercial impact</li></ul></li></ul><ul><li>Vendor Management & Budget Oversight</li><li><ul><li>Manage agency relationships and external partners supporting product marketing deliverables, ensuring quality execution, on-time delivery, and return on investment</li><li>Manage project timelines, budgets, and resource allocation to ensure efficient delivery of product marketing programs in alignment with organizational priorities</li></ul></li></ul><ul><li>Team Leadership & Development</li><li><ul><li>Mentor and guide marketing team members supporting product marketing initiatives, fostering a culture of accountability, curiosity, and continuous improvement</li><li>Support executive communications and thought leadership initiatives that elevate AssistRx’s visibility and authority within the specialty pharmacy and healthcare technology space</li></ul></li></ul>RequirementsEDUCATION<ul><li>Bachelor’s degree in Marketing, Business, Communications, or related field </li></ul>EXPERIENCE <ul><li>8+ years of progressive experience in product marketing, healthcare marketing, or commercialization roles, preferably within healthcare, pharmaceutical, life sciences, or other regulated industries</li><li>Demonstrated success in developing and launching go-to-market strategies for complex software or service-based products</li><li>Proven experience leading cross-functional initiatives and influencing senior stakeholders in matrixed organizations</li><li>Experience operating within regulated environments requiring compliance review processes</li><li>Equivalent combination of education and relevant experience may be considered</li></ul>SKILLS & COMPETENCIES - REQUIRED<ul><li>Strong strategic planning and execution capabilities with a bias toward measurable outcomes</li><li>Exceptional storytelling, writing, and presentation skills; ability to translate complex technical capabilities into compelling client value</li><li>Deep experience with product positioning, messaging architecture, and sales enablement program design</li><li>Strong analytical mindset with experience leveraging competitive intelligence, customer research, and performance data to drive strategy</li><li>Proficiency with marketing automation, CRM, and analytics platforms (e.g., Salesforce, HubSpot)</li><li>Strong business acumen and understanding of B2B marketing dynamics in healthcare or life sciences</li><li>Demonstrated leadership, collaboration, and cross-functional stakeholder management skills</li><li>Ability to manage multiple priorities and deliver results in a fast-paced, high-growth environment</li></ul>SKILLS & COMPETENCIES - PREFERRED<ul><li>Experience in specialty pharmacy services, patient-access programs, or pharmaceutical commercialization</li><li>Familiarity with patient hub, hub services, or specialty distribution market dynamics</li><li>Experience supporting executive visibility and thought leadership platforms</li><li>Exposure to media relations, public relations strategy, or integrated brand campaigns</li><li>Change management or organizational transformation experience</li></ul> Benefits<ul><li>Competitive pay structure,</li><li>Matching 401(k) with immediate vesting,</li><li>Medical, dental, vision, life, & short-term disability insurance,</li><li>Paid time off and eight (8) paid holidays throughout the calendar year, and</li><li>Through proven success, motivation, and team work, potential for growth and promotions within the organization.</li></ul>AssistRx, Inc. is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, religion, color, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, family medical history or genetic information, political affiliation, military service, or other non-merit based factors, or any other protected categories protected by federal, state, or local laws.All offers of employment with AssistRx are conditional based on the successful completion of a pre-employment background check.In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. Sponsorship and/or work authorization is not available for this position.AssistRx does not accept unsolicited resumes from search firms or any other vendor services. Any unsolicited resumes will be considered property of AssistRx and no fee will be paid in the event of a hire.

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Marketing Intern | Part-Time | Addition Financial Arena (Formerly CFE Arena) Oak View Group

Senior Manager, Product Marketing AssistRx

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