Own the CE Expansion Business strategy across both Expansion 1 (Marketplaces, Carrier, SMB) and Expansion 2 (Social Commerce, LLM/AI Commerce, FinTech, Sports Partnerships, Xbox Gaming, Zillow/Movers/Realtors, Subscription/Services/Post-Purchase) - developing business cases, sequencing channel prioritization, and aligning roadmap. Lead early-stage engagement with key expansion channel partners across Marketplaces (Amazon, Walmart, Best Buy, eBay, Macy's), Carrier partners (Verizon, T-Mobile, AT&T), Social platforms (TikTok Shop, Meta), FinTech partners (AMEX, PayPal, Affirm, Samsung Galaxy Card), and Sports/Gaming properties (Xbox, Zillow, etc.).