Biomedical Marketing Manager (B2B) American Red Cross Blood ServicesBiomedical Marketing Manager (B2B)PARemote$94,000–$100,000 / yearWHAT YOU NEED TO KNOW: A marketing manager will: Plan, develop, and execute comprehensive, cross-channel B2B marketing campaigns to achieve marketing objectives and strategic priorities across strategic segments that enable the organization to better support the blood transfusion needs of an increasingly diverse U.S. patient population. Evaluate and report program effectiveness; identify, direct, and research best channels to improve marketing effectiveness of coverage in the marketplace and potential brand enhancement opportunities to accomplish the unique needs of defined business segments and customer needs.