Position Details:Title: Retail Paid Media StrategistDepartment: Digital Marketing, D2CReports to: Manager, Digital MarketingLocation: RemoteJob Classification: RemoteFLSA Status: ExemptJob Band: ProfessionalJob SummaryThe Retail Paid Media Manager will lead media strategy focused on driving retail store traffic, sales, and brand awareness across a growing store footprint. Experience in retail, omnichannel, or consumer brand marketingFamiliarity with traditional media channels that support local store performance, such as audio, video, direct mail, out-of-home, or local partnershipsExperience with store traffic measurement, lift analysis, matched market testing, or other retail attribution approaches.