Plans and manages integrated digital and traditional marketing campaigns, coordinating data-informed channels including paid social media, display advertising, SEO/SEM, email communication pipelines, and lifecycle journeys (acquisition, onboarding, win-back). Education & Experience: Bachelor’s degree in marketing, communications, data analytics, or a related field, with 4 to 6 years of progressive marketing, advertising, or media experience, including 2 years in a supervisory role (or an equivalent combination of education and experience).