Experiences sought: Deep hands-on experience with advanced analytics on platforms on or similar to Amazon Ads, Amazon Marketing Cloud, Amazon DSP, Walmart Scintilla, Kroger Collaborative Cloud, Google Ads, Facebook Ads or similar clean room applications or worked in search engine optimization or search bidding optimization supported by CLV, RFM or similar propensity modeling using first party data assets. Ideal candidates should possess a strong familiarity with marketing terminology, including but not limited to: Customer Acquisition Cost (CAC), Impressions, Click-Through Rate (CTR), Conversion Rate, Glance Views, and Return on Ad Spend (ROAS), Search Engine Optimization (SEO), Customer Lifetime Value (CLV), and Attribution Modeling.