Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Inclusive Leadership, Industry Analysis, Leadership, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management {+ 2 more} In close partnership with Sales, Upstream Marketing, Medical Affairs, Global Education, R&D, Health Economics, and regional marketing partners, this leader will shape the go-to-market approach for the knee implant portfolio, drive clinical messaging and evidence strategy, and build programs that move surgeons along the adoption continuum from awareness through advocacy.