This is a senior individual contributor role for a true top-of-funnel expert, someone who has lived the mechanics of lead capture, scoring, routing, and conversion, who can speak fluently about MQL, SAL, and SQL definitions and the handoff points between them, and who understands what breaks when marketing-to-sales handoff is poorly designed. Own the marketing-to-sales handoff: alignment with Marketing Operations on campaign attribution, Marketing Automation Platform, MAP-to-CRM sync, form and inbound channel intake, and clean transfer of context to Sales Development.