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The Marketing Manager is responsible for planning, coordinating, and executing marketing initiatives that promote Louisiana’s River Parishes as a premier travel destination. Stay current with marketing trends, tools, and tourism industry developments to bring fresh ideas forward and emerging technologies to guide innovation.

Please submit your resume, cover letter, and samples of digital content, no later than 5:29 PM on May 23, 2025. Position Summary The Marketing Manager reports to the Executive Director. The Marketing Manager is responsible for planning, coordinating, and executing marketing initiatives that promote Louisiana’s River Parishes as a premier travel destination. This role ensures brand consistency, manages digital and traditional marketing efforts, and fosters strategic partnerships to tourism growth and engagement. <img height="3" width="622"/>Essential Duties and ResponsibilitiesThe duties and responsibilities listed are intended to outline the general scope of the role. They are not intended to be a complete list of all duties, responsibilities, and/or skills required. Additional duties may be assigned as needed. Marketing Strategy & Brand Management <ul><li>         Assist in developing and implementing marketing plans aligned with organizational goals and budget.</li><li>         Manage the execution of marketing campaigns and ensure brand consistency across all materials and platforms.</li><li>         Support brand positioning efforts for Louisiana’s River Parishes and sub-brands (e.g., Bonfire Country, Andouille Trail).</li><li>         Coordinate with internal teams and external partners to execute marketing initiatives and campaign elements.</li><li>         Conduct basic market research and gather insights to help inform campaign direction and audience targeting.</li></ul> Digital Marketing & Content Management <ul><li>         Manage website content, SEO/SEM strategies, and web performance analytics.</li><li>         Lead social media strategy, including content development, scheduling, engagement, and influencer coordination.</li><li>         Create and curate engaging content across platforms, including blogs, photography, video, and newsletters.</li><li>         Maintain a well-organized digital asset library and ensure all content aligns with brand standards.</li><li>         Support digital advertising efforts and track performance metrics.</li></ul> Design & Creative Coordination <ul><li>          Develop and manage comprehensive marketing strategies to promote the River Parishes.</li><li>          Design or supervise the production of promotional materials, signage, and branded assets.</li><li>     Ensure all creative outputs meet brand standards and support marketing goals.</li><li>Coordinate marketing initiatives across print, digital, social, and outdoor media.</li><li>Conduct market research and audience analysis to guide decision-making.</li><li>          Manage content creation, including newsletters, brochures, and promotional assets.</li></ul> Partnerships & Public Relations <ul><li>Collaborate with tourism partners, local businesses, CVBs, and statewide tourism entities.</li><li>Represent the organization at tourism events, trade shows, and collaborative marketing efforts.</li><li>Support public relations activities including press releases, media outreach, and hosted visits.</li></ul> Project Coordination & Vendor Collaboration <ul><li>Manage timelines, deliverables, and communication for marketing projects and campaigns.</li><li>Track and report on marketing KPIs, adjusting strategies based on performance insights. </li><li>Maintain and audit digital assets and content libraries. </li><li>Stay current with marketing trends, tools, and tourism industry developments to bring fresh ideas forward and emerging technologies to guide innovation.</li></ul> Qualifications Education & Experience <ul><li>          Bachelor’s degree in marketing, communications, tourism, or a related field.</li><li>          3+ years of experience in marketing, preferably in tourism, digital media, or destination promotion.</li><li>          Experience managing campaigns, content, and cross-functional teams.</li></ul> Skills & Requirements <ul><li>          Proficient in Microsoft Office Suite and digital marketing tools (Google Analytics, SEO/SEM platforms, CMS, social scheduling tools).</li><li>          Strong writing with high attention to detail, editing, and storytelling abilities.</li><li>          Adobe Creative Suite is a plus</li><li>          Excellent project management and organizational skills, adaptable, and able to manage multiple projects simultaneously with differing deadlines.</li><li>          A team player with strong interpersonal and communication skills.</li><li>          Able to work occasional evenings and weekends.</li><li>          Valid driver’s license and reliable transportation required.</li><li>          Must be well-groomed and maintain a professional appearance.</li><li>     Must be able to lift up to 25 pounds and transport equipment and materials for work tasks.</li></ul>Please submit your resume, cover letter, and samples of digital content, no later than 5:29 PM on May 23, 2025.

RIVER PARISHES TOURIST COMMISSION

Marketing Manager

Adobe Creative Suite

Advertising Monitoring

Alliance/Partner Management

Analysis Skills

Blog

Brand Management

Brand Positioning

Budgeting

Campaigns

Communication Skills

Content Development

Content Management

Content Management Systems (CMS)

Cross-Functional

Delivery Management

Detail Oriented

Digital Media

Driver's License

Editing

Emerging Technology

Financial Audit

Google Analytics

Interpersonal Skills

Lift/Move 25 Pounds

Market Research

Marketing

Marketing Campaign

Marketing Communications

Marketing Plan

Marketing Strategy

Material Moving

Microsoft Office

Multiplatform/Cross-Platform

Multitasking

Newsletter

Online Marketing

Organizational Skills

Performance Analysis

Performance Metrics

Photography

Press Releases

Production Management

Project/Program Coordination

Project/Program Management

Public/Media/Press/Analyst Relations

Search Engine Marketing (SEM)

Search Engine Optimization (SEO)

Social Media

Storytelling

Team Player

Time Management

Trade Shows

Travel Industry

Web Analytics

Website Management

Writing Skills

Gethired

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Exceed sales targets by delivering best-in-class Business to Consumer sales and customer service within The Home Depot, engaging directly with customers to understand their needs and recommend tailored TTI product solutions, all while demonstrating deep product knowledge and enthusiasm. + Participate in merchandising resets to support TTI’s relentless innovation, ensuring the timely placement of cutting-edge products and solutions that drive growth, competitive advantage, and meet evolving market needs, all while adhering to TTI’s safety protocols.

HOUR

Job Description: FIELD SALES AND MARKETING REPRESENTATIVE – Techtronic Industries, NA (TTI) About Us: TTI (Techtronic Industries) is a fast-paced, high energy, organization that rewards out-of-the-box thinking to foster innovation allowing us to be the best in our industry. We provide a multi-faceted training program and hands-on field experience that will stimulate, challenge, and reward you. TTI is a world-class leader in design, manufacturing and marketing of power tools and accessories, outdoor product equipment, and floor care products. Our consumers range from professional and industrial users in the home improvement, repair, and construction industries to homeowners & DIY enthusiasts. Our unrelenting strategic focus on powerful brands, innovative products, operational excellence, and exceptional people drives our culture. This focus and drive provides TTI with a powerful platform for sustainable leadership and strong growth. Our brands and products are recognized worldwide for their deep heritage, superior quality, outstanding performance, and compelling innovation. Our products include professional power tools and accessories, outdoor power equipment, and floor care. Our brands include Milwaukee®, AEG®, Ryobi®, Hart ®, Oreck®, Hoover®, Dirt Devil® and Vax®. In this position, you will drive sales of our premier product lines within one of our largest retail partners. This position will allow you to enhance your selling, account management, and communication skills while launching your career in a fast-paced and extremely rewarding company. Duties and Responsibilities: + Exceed sales targets by delivering best-in-class Business to Consumer sales and customer service within The Home Depot, engaging directly with customers to understand their needs and recommend tailored TTI product solutions, all while demonstrating deep product knowledge and enthusiasm + Plan and execute promotional events, product demos, and store walks to drive consumer engagement and increase product sell-through + Support and implement strategic corporate brand marketing initiatives and promotional activities to increase brand awareness and drive sell-through + Ensure brand presence and sales-readiness through strategic merchandising, optimal product placement, and completion of store objectives and resets—leveraging data analytics through Microsoft Power BI to drive decisions and maximize impact + Develop a strong understanding of the retail marketplace, including customer profiles, product applications, competitive landscape, and channel dynamics + Participate in TTI’s world class training program to be equipped with the knowledge to work independently within your assigned market + Build and manage relationships with The Home Depot team members to enhance in-store execution and cultivate long-term business partnerships + Effectively manage inventory levels through down-stocking, maintaining product accessibility, and ensure prompt reporting of all tasks and responsibilities + Participate in merchandising resets to support TTI’s relentless innovation, ensuring the timely placement of cutting-edge products and solutions that drive growth, competitive advantage, and meet evolving market needs, all while adhering to TTI’s safety protocols Note: Employee's duties and responsibilities are not limited by the above. Other duties may be assigned as deemed necessary by the employee's supervisor. In addition to the basic requirements of the position, all employees are expected to meet the company's goals of continual improvement in the areas of knowledge, skills, processes, and quality. Job / Employment Requirements: + Must be at least 21 years of age or older + Eligible to work in the United States without sponsorship or restrictions + Ability to pass drug screening and Motor Vehicle Report screening + Must have a valid United States driver’s license for at least one continuous full year in one state + Must have a personal vehicle / reliable form of transportation + Possess and maintain valid personal vehicle insurance listing you as the primary driver + Position requires travel to/ from assigned store location(s) as well as occasional travel for meetings, projects, events, etc. Air travel will be required + Employees will also be required to transport a small amount of company property (company devices, demo tools, tool kit, safety supplies) + Capable of reaching and/or lifting overhead in addition to ascending/descending ladders to move product + Capable of lifting and transporting heavy tools (up to 50 lbs.) and requesting assistance as needed + Capable of using hands to maneuver small objects, assemble tools and build displays + Ability to work nights and weekends – weekends will be required at different points throughout the year + Ability to work in a retail environment full time and stand for the duration of the shift, with the exception of meal and rest breaks + Applicant should be self-motivated and a team player with strong organizational, planning and time management skills + The applicant must be MS Office proficient + Multilingual abilities preferred in specific markets depending on business needs + Formal higher education preferred but not required – Equivalent experience will be considered + Relocation may be required for future promotional opportunities Compensation and Benefits: + Salary Non-Exempt Position (Overtime Eligible) + The pay range for this position is $24.04 and $25.96/hour equating to a Target Annual Salary of $50,000 - $54,000 + Sales Contests and Incentives to Earn Additional Income (In Correlation with Business Needs / Focuses) + Vehicle Allowance of $400/month equating to a target of $4800/year (pre-taxed) dispersed evenly across the 52 weeks in a year + Company iPhone and iPad + Medical, Vision, and Dental Benefits Available + Insurance Coverages Available such as Short-Term Disability, Long Term Disability, Basic Life Insurance, Basic AD&D, and more + 401K (Company Matches 50% up to 8% of Employee’s Salary) + Eligible for up to 10 Paid Holidays (Based on hire date) + Accrue up to 104 hours of PTO – 1st Year – Based on hire date + Relocation assistance if moving for the position based on needs of the business + Employee Referral Bonus Program and other incentive initiatives Locations available Nationwide. To learn more about TTI, visit our website at www.ttirecruiting.com . #LI-ORS03 Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled We endeavor to make this site accessible to any and all users. If you need to contact us regarding technical accessibility of our website call 443-391-1542. This number is only for technical accessibility issues, not general employment or job posting inquiries.

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Marketing Manager RIVER PARISHES TOURIST COMMISSION

Field Sales & Marketing Representative - Covington, LA Techtronic Industries North America, Inc.

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