Top 6 Entry-Level Social Tech Jobs
You want to work in tech, but you don’t want to be stuck behind a computer skimming through lines of code all day. That’s no problem, because on the other side of tech, companies need people who will manage their Internet presence. Whether you become a social media manager, blogger, or digital strategist, you will get your daily dose of tech without going blind from 1’s and 0’s.
Here are 6 entry-level social tech jobs that will get you into a diverse area of tech.
Social Media Manager
When Twitter came onto the scene in 2006, not many people thought it was going to affect business. Flash-forward to 2015, and Twitter, not to mention Facebook, Google Plus, Tumblr, Instagram, are all integral to the success of a modern business. Companies have also quickly realized they need to take their social profiles seriously and hire pros that know how to get content trending as well as prevent any potential social media disasters. Much of the job revolves around developing brand awareness for a business and getting followers, while also maintaining the brands image.
Social media managers need to be sure to balance their work and personal life, since social media is a round-the-clock business. It’s a job that might sound like fun and games, but there is a lot more to it than simply sending out Tweets and writing Facebook posts. You will need a keen awareness for trends as well as a sensitivity to know when its right – or not right – to post something.
According to PayScale, the average salary for a social media manager is $45,717, with a reported salary range of $26,252 to $70,190 per year.
Check out openings on Monster to find Social Media Manager jobs in your area.
A communications specialist focuses on internal and external communications via press releases, email blasts, and marketing events. As a communications specialist you might hold press conferences, field questions from journalists, and manage online content for the company. It’s a fast paced job that might require longer hours because when situations arise, sometimes they need immediate attention.
To become a communications specialist you will need at least a bachelor’s degree in communications, journalism, marketing, or a related field. You also need a strong background in computers including Microsoft Office as well as the popular social media platforms.
According to PayScale, the average salary for a communications specialist is $47,077 per year, with a reported salary range of $33,683 to $70,894 per year.
Check out openings on Monster to find communication specialist jobs in your area.
Online Community Manager
An online community manager has similar tasks to a social media manager, but generally the job focuses on a company’s clients and customers. The job involves working closely with clients and customers, and you may be required to field questions and inquiries. You will also need to be responsible for monitoring the social media platforms of your company to ensure the company’s brand is presented appropriately. It’s a highly face-to-face job, so it’s best suited for someone with strong customer service background and who doesn’t mind spending time reassuring clients and customers that their needs are being met.
While you may not be required to have a bachelor’s degree, it will help your chances if you have a degree in marketing or communications. You will also want to be familiar with analytics, since part of the job will require you to track the success of online campaigns and interactions.
According to PayScale, the average salary for an online community manager is $47,796 per year, with a reported salary range of $31,118 to $70,800 annually.
Check out openings on Monster to find Online Community Manager jobs in your area.
Digital Marketing Manager
Digital marketing managers are responsible for developing marketing plans for a company and executing on them on behalf of the company’s values and goals. The focus of these campaigns is increasing brand awareness, brand loyalty, and sales through campaigns and events, both digital and in person. The job requires online skills including knowledge of popular digital platforms, search engine optimization, and internet regulations and standards.
In order to become a digital marketing manager you will need at least a bachelor’s degree in marketing as well as experience working in marketing or with e-commerce. You will also need to know how to use Adobe products if the job requires you to create marketing materials from scratch.
According to PayScale, the average salary for a digital marketing manager is $66,033 per year, with a reported salary range of $39,701 to $103,609 annually.
Check out openings on Monster to find digital marketing manager jobs in your area.
If you are creative and innovative and love technology, you might want to consider becoming a digital strategist. As a digital strategist you will be responsible for helping your company develop its long-term strategies for digital products and services. It can be a hectic job depending on the project, and it requires analyzing large amounts of data to determine the best strategy to market products. In order to come up with these strategies, you will need to understand market trends and have your finger on the pulse of competitors and understand their products and services. You will also need to create reports, edit and update content or images, share videos, manage your company’s web presence, and identify new communities for marketing efforts.
In order to become a digital strategist, you will need at least a bachelor’s degree in marketing, communications, or any related field. While it can be an entry-level position, you might want to ensure you have some internships and experience working in digital media before applying. You will also need a working knowledge of search engine optimization, search engine marketing, and Microsoft applications.
According to PayScale, the average salary for a digital strategist is $62,615 per year, with a reported salary range of $40,053 to $113,500 annually.
Check out openings on Monster to find Digital Strategist jobs in your area.
When you think of a blogger, you probably imagine someone who is self-employed, but that is not always the case. A number of companies have realized the benefits of having a blog for its brand, and they are typically in search of qualified individuals to maintain and update the content. As a blogger for a company you will be responsible for editing and proofreading all posts and ensure they follow brand guidelines and styles. Using SEO, metadata, and keywords, you will write posts that come up in search engines and drive traffic to the website.
In order to become a blogger, you will need experience writing and editing, and most companies will probably prefer you have a bachelor’s degree in English or journalism.
According to PayScale, the average salary for a blogger is $37,059 per year, with a reported salary range of $20,277 to $70,183 annually.
Check out openings on Monster to find Blogging jobs in your area.