["Customer Experience, Product Marketing Manager, Cisco IQ","Customer Experience, Product Marketing Manager, Cisco IQ"]

Customer Experience, Product Marketing Manager, Cisco IQ

The Customer Experience (CX) Marketing team's role is to differentiate and elevate Cisco as an advanced customer experience that is personalized, proactive, and predictive.

About the Role:

As the Product Marketing Manager for Cisco IQ you will integrate deep market insight and technical acumen to drive product positioning, messaging, and go-to-market (GTM) execution. You are responsible for driving the overarching product marketing strategy and execution for Cisco CX.

Key Responsibilities

• Scope & Leadership: Lead the product marketing vision and narrative for Cisco IQ. Represent product marketing in executive and industry settings, forge strategic partnerships, and drive organization-level changes to processes, tools, and operating models.
• Go-To-Market (GTM) Strategy & Execution: Define and champion GTM frameworks and best practices for the organization. Develop and implement comprehensive GTM plans for Cisco IQ that are tightly aligned with product roadmaps, sales priorities, and strategic marketing objectives.
• Positioning and Messaging: Define and evolve the narrative for Cisco IQ. Craft positioning and messaging and establish the relevant Bill of Materials (BOM) for Cisco IQ.
• Sales & Field Enablement: Institutionalize enablement excellence across the organization. Define metrics and feedback loops, scale best practices cross-portfolio, and tie field readiness directly to revenue outcomes.
• Market, Customer & Competitive Intelligence: Shape long-term market bets and adjacencies. Guide large-scale investment decisions (e.g., AI models, deployment patterns) and influence product roadmaps. Identify and promote best practices and process improvements to elevate output quality.
• Domain & Technical Expertise: Act as the premier subject matter expert Cisco IQ. Provide value proposition and technical thought leadership that aligns with the product roadmap, demonstrating a clear understanding of the distinctions between service and product value propositions.

Typical Experience and Qualifications

• Bachelor's degree
• 12 years of related experience

#WeAreCisco (This is the Standard and cannot be changed)

#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all.

Our passion is connection—we celebrate our employees' diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best.

We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do!

Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!

Why Cisco?

At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.