Analyst Network Marketing

Position Summary

The Analyst, Network Marketing supports execution across co-op marketing, network marketing, new route launches, and focus city marketing across all markets, reporting to the Manager, Network Marketing. This role executes day-to-day marketing plans, partner deliverables, and reporting established by the Manager, ensuring on-time, high-quality delivery across all program areas. The Analyst works closely with the Manager to support the marketing relationship with the Revenue Management and Network teams.

Essential Responsibilities

• Execute co-op marketing programs across all markets, managing day-to-day partner deliverables, timelines, and creative and asset coordination in support of the Manager's strategy
• Support the network marketing partnership with the Revenue Management and Network Planning teams by compiling performance data, route-level marketing recaps, and ad hoc analysis
• Support execution of new route launch marketing plans across all markets, coordinating launch timelines, local activations, and cross-functional deliverables from planning through post-launch reporting
• Execute focus city marketing plans across assigned markets, coordinating local activations and partner and vendor logistics in support of the Manager's strategy
• Coordinate with paid media team on execution of creative needs and DCO support
• Coordinate with Product Marketing and Co-Brand Marketing teams to support execution of marketing priorities in key markets
• Track and manage budgets across co-op marketing and focus city marketing programs, including invoice processing, reconciliation, and reporting
• Prepare recurring and ad hoc reporting and analysis to measure performance of co-op, network, launch, and focus city marketing programs, and identify opportunities to improve execution efficiency
• Partner with cross-functional teams to assess and complete ad hoc projects for the organization
• Other duties as assigned

Minimum Experience and Qualifications

• Bachelor's Degree in a relevant field; OR demonstrated capability to perform job responsibilities with a High School Diploma/GED and at least four (4) years of previous relevant work experience
• One (1) year of marketing experience, with exposure to co-op marketing, partnership marketing, network marketing, or related functions
• Experience coordinating projects across multiple stakeholders and deadlines
• Strong analytical skills with the ability to synthesize data into actionable insights
• Proficient with Microsoft Office suite, including Excel and PowerPoint
• Strong written and verbal communication skills
• Strong interpersonal skills and the ability to work across a wide range of departments and teams
• Ability to manage multiple projects simultaneously and adapt to shifting priorities
• Available for occasional overnight travel (10%)
• Must pass a pre-employment drug test
• Must be legally eligible to work in the country in which the position is located
• Authorization to work in the US is required, this position is not eligible for visa sponsorship

Preferred Experience and Qualifications

• Three (3) years of marketing experience, with exposure to co-op marketing, partnership marketing, network marketing, or related functions
• Experience in the travel, airline, or hospitality industry
• Familiarity with co-op marketing structures, partner investment frameworks, or joint marketing agreements
• Exposure to route launch or market activation execution
• Knowledge of travel industry and competitive landscape

Crewmember Expectations:

• Regular attendance and punctuality
• Potential need to work flexible hours and be available to respond on short-notice
• Able to maintain a professional appearance
• When working or traveling on JetBlue flights, and if time permits, all capable crewmembers are asked to assist with light cleaning of the aircraft
• Must be an appropriate organizational fit for the JetBlue culture, that is, exhibit the JetBlue values of Safety, Caring, Integrity, Passion and Fun
• Must fulfill safety accountabilities as prescribed by JetBlue's Safety Management System
• Promote JetBlue's #1 value of safety as a Safety Ambassador, supporting JetBlue's Safety Management System (SMS) components, Safety Policy and behavioral standards
• Identify safety concerns, issues, incidents or hazards that should be reported and report them whenever possible and by any means necessary including JetBlue's confidential reporting systems (Aviation Safety Action Program (ASAP) or Safety Action Report (SAR))
• Responsible for adhering to all applicable laws, regulations (FAA, OSHA, DOT, etc.) and Company policies, procedures and risk controls
• Uphold JetBlue's safety performance metric goals and understand how they relate to their duties and responsibilities
• The use of ChatGPT or any other automated tool during the interview process will disqualify a candidate from being considered for the position.

Equipment:

• Computer and other office equipment

Work Environment:

• Traditional office environment

Physical Effort:

• Generally not required, or up to 10 pounds occasionally, 0 pounds frequently. (Sedentary)

Compensation:

• The base pay range for this position is between $67,000.00 and $101,000.00 per year. Base pay is one component of JetBlue's total compensation package, which may also include access to healthcare benefits, a 401(k) plan and company match, crewmember stock purchase plan, short-term and long-term disability coverage, basic life insurance, free space available travel on JetBlue, and more.