Associate Director, Planning

Associate Director, Planning   

As an Associate Director in Planning at Omnicom Media, you are a strategic leader who oversees the delivery of innovative, integrated media strategies across multiple client accounts. You will drive planning excellence by providing high-level strategic guidance, nurturing client relationships, and ensuring the highest quality output from your team. Your role is key in shaping media vision, managing cross-functional collaboration, and elevating the performance of both clients and your planning team. 

Within this role you have two core areas of responsibility:  

Planning Excellence for the Client 

• Serve as the strategic lead, overseeing the development and implementation of sophisticated, multi-channel media plans that drive client business outcomes. 

• Deepen client relationships by acting as a trusted advisor and proactively identifying new opportunities and solutions to address their business challenges. 

• Guide and elevate all aspects of client communication, presentations, and deliverables, ensuring clarity, insight, and alignment with client objectives. 

• Oversee the evaluation of in-market performance, ensuring data-driven optimizations and actionable insights are delivered consistently. 

• Stay ahead of industry trends and best practices to provide thought leadership and innovative solutions for clients. 

Planning Excellence for the Team 

• Lead, mentor, and develop planning teams by fostering a culture of growth, collaboration, and accountability. 

• Drive cross-functional alignment with activation, analytics, creative, and strategy teams to ensure seamless, best-in-class plan execution. 

• Maintain rigorous standards of quality, accuracy, and consistency across all internal and external deliverables. 

• Champion process improvements, adoption of OM tools, and continuous learning across the planning function. 

• Identify and nurture emerging talent by providing direct coaching, feedback, and leadership development opportunities. 

Qualifications 

• Bachelor's degree in advertising, marketing, communications, business, or a related field. 

• 7+ years of media planning experience with increasing leadership responsibilities, preferably within an agency environment. 

• Demonstrated expertise in developing, presenting, and executing integrated media strategies for complex, high-value client portfolios. 

• Exceptional leadership, communication, and strategic thinking skills. 

• Advanced analytical ability and experience translating data into actionable business insights. 

• Proficient in Microsoft Excel, PowerPoint, and core industry planning tools; strong project management skills are essential. 

• Ability to balance multiple priorities, lead in a fast-paced environment, and inspire team performance. 

• Passion for innovation, continuous improvement, and team development. 

How We Will Measure Success 

• Deliver innovative, high-impact media plans that achieve and exceed client objectives. 

• Demonstrate strong leadership by developing team capabilities and driving a culture of excellence and collaboration. 

• Foster enduring, consultative client partnerships with positive feedback on strategic counsel and service. 

• Ensure high quality and timely delivery of all project deliverables, supporting increased team efficiency and effectiveness. 

• Lead adoption of new OM technologies, processes, and best practices within your team.