Associate Manager, Run Club - Champs Sports

This hybrid position will be located at our St. Petersburg office. Expectations for hybrid in-office schedule is three days a week, typically Tuesday, Wednesday, and Thursday.

Great brands reflect culture. The best ones help shape it. At Foot Locker, we’re rooted in sport, powered by style, and driven by the communities that move both. From Foot Locker and Kids Foot Locker to Champs Sports, WSS, and atmos, our brands sit at the intersection of sport, style, and self-expression.

As part of the DICK’S Sporting Goods family, you’re backed by the resources, reach, and career opportunities of a world-class sports company. That unleashes Foot Locker to keep pushing forward with the agility and edge that define the brand. We’re looking for great people who want to influence culture and the generation that is shaping what’s next.

Whether you’re building strategy, shaping innovations, or creating unforgettable customer moments, you’ll contribute to decisions and experiences that define our brands’ impact in the communities we serve.

Come change the game with us. Apply today!

The Brand Team is the heartbeat of Champs Sports, uniquely positioned to bring cross-functional departments together to develop and execute marketing programs. This role provides an opportunity to be at the center of brand development and build omni-capability career opportunities.  

The Associate Manager of Run Club Programming & Activations will support the day-to-day execution of the Champs Run Club program, one of the brand's fastest-growing marketing platforms. More than an event series, Champs Run Club is a fully integrated omni-channel program designed to engage consumers across live events, digital touchpoints, loyalty, and retail experiences. 

This role is ideal for a marketer who is passionate about experiential marketing, understands running culture, and can help connect the consumer journey from event participation to digital engagement to in-store conversion. The ideal candidate is highly organized, collaborative, action-oriented, and thrives in a fast-paced environment. 

Responsibilities 

• Support the day-to-day execution of the Champs Run Club program.
• Lead tactical pre-event planning and execution for 50+ annual Run Club events.
• Execute Run Club field team communications, ensuring stores and field teams have timely event information and updates.
• Manage information and asset transfers between agency partners, social, CRM, creative, and internal stakeholders.
• Coordinate event splash pages, registration assets, and pre-event email communications.
• Partner with cross-functional teams to execute Run Club Omni strategy including Brand Marketing, CRM, Social, Ecommerce, Loyalty, Store and Creative
• Assist with brand partnerships and post-event reporting to partner stakeholders.
• Track program performance and support internal reporting processes.
• Facilitate meetings, maintain project timelines, and communicate key updates across stakeholders.
• Potential opportunity to travel for select Run Club events and key activations, serving as a hands-on leader to ensure best-in-class consumer experiences.
• Continuously identify opportunities to evolve and grow the Champs Run Club platform through new programming, partnerships, consumer engagement tactics, and activation concepts.
• Own special projects as assigned.

At Foot Locker, we value innovation, authenticity, and integrity in all that we do.  To uphold the security and fairness of our hiring process, we ask that candidates refrain from using AI tools, including ChatGPT, during interviews and assessments.  To ensure a smooth and secure experience, please review the following guidelines:

• Cameras must be on for all virtual interviews.
• AI tools are strictly prohibited during interviews or assessments.

We appreciate your understanding and cooperation as we work together to create a transparent and equitable hiring experience.

• Bachelor's degree in marketing, Communications, Business, Sports Management, or a related field.
• 2+ years of experience in marketing, experiential marketing, events, community programming, or related functions.
• Passion for running, fitness, sports culture, and consumer engagement.
• Strong project management and organizational skills with exceptional attention to detail.
• Excellent written and verbal communication skills.
• Ability to manage multiple priorities and deadlines in a fast-paced environment.
• Strong cross-functional collaboration and relationship-building skills.
• Understanding of omni-channel marketing and consumer lifecycle journeys.
• Self-starter with a proactive, solution-oriented mindset.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
• Experience working with agencies, events, CRM, or marketing platforms is a plus.

The annual base salary range is $65,000-$72,000 This range represents the anticipated low and high end of the salary for this position. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below.

Foot Locker Benefits:

• Employee Discount
• Paid Time Off
• Medical | Dental | Vision Coverage
• 401(k) | Roth 401(k)
• Stock Purchase Plan
• Life Insurance
• Flexible Spending Account
• Opportunities for Advancement
• Tuition Reimbursement for Qualified Courses
• Strong Company Culture
• Employee Resource Groups