ASSOCIATE MEDIA DIRECTOR

Crowley Webb
  • Buffalo, NY
  • $70,000–$90,000 Per Year
30+ days ago

Job Description

Associate Media Director

Crowley Webb is seeking a seasoned associate media director to join our dynamic team. This individual will be a key strategic leader, responsible for overseeing media strategy and fostering deep client partnerships. The ideal candidate possesses a blend of digital prowess and traditional media comprehension, coupled with the professional poise necessary to navigate high-level client engagements independently. We are looking for a forward-thinking leader who can drive results today while helping us navigate the organizational and technological transformations of tomorrow.

Responsibilities
  • Strategic Leadership: Lead the development and execution of comprehensive media strategies that integrate digital performance tactics with local traditional media (broadcast, OOH, print) to meet diverse client objectives.
  • Client Relationship Management: Act as the primary strategic lead and point of contact for key clients; independently manage relationships and build trust through expert consultation, proactive communication, and consistent delivery of results.
  • Professional Poise & Communication: Present complex strategies and performance data to executive-level stakeholders with clarity and confidence. Navigate challenging conversations and high-pressure situations with a professional and solutions-oriented demeanor.
  • Media Innovation & AI: Leverage emerging technologies and AI-driven tools to enhance media planning, optimize campaign performance, and drive operational efficiencies.
  • Team Mentorship: Provide guidance and leadership to junior media team members, fostering a culture of excellence and continuous learning.
Qualifications
  • Experience: Minimum of eight years work experience in media planning and strategy, with a proven track record in both digital and local traditional media
  • Strategic Mastery: Deep understanding of the full media funnel and the ability to build multi-channel and performance-centric strategies that move the needle
  • Client Ownership: Demonstrated ability to manage high-value client relationships independently, from initial onboarding through long-term strategic growth
  • Communication Skills: Exceptional verbal and written communication skills, characterized by professional poise and the ability to influence stakeholders
  • Transformation Mindset: Experience or a strong interest in organizational transformation, specifically regarding how teams adapt to new technologies and workflows
  • AI Proficiency: Adept with AI to elevate media strategies, audience segmentation, or campaign performance optimization is highly preferred
  • Presence: Ability to work from our office location two to three days per week to facilitate collaboration and team culture
  • Media Tools: Strong working knowledge of various media tools (e.g., Strata, Comscore, Nielsen, MRI-Simmons, and Scarborough)
  • Data Protection and Confidentiality: Knowledge of (or willingness to learn about) data protection (e.g., ISO 27001, GDPR) and maintaining confidentiality
  • Project Management and Negotiation Skills: Ability to effectively manage timelines and deadlines, confidently negotiate, and bring new ideas to the table
What We Offer
  • Competitive salary
  • Comprehensive benefits package (health, dental, vision, 401k, etc.)
  • Supportive and collaborative team environment
  • Ongoing training and professional development opportunities

Salary range: $70,000 - $90,000 annually

Salary is always based on the unique set of skills, knowledge, and experience a candidate brings to the position.

Numbers & Facts

LocationBuffalo, NY
Salary$70,000–$90,000 Per Year

Skills

  • Artificial Intelligence (AI)unmatched
  • Broadcastingunmatched
  • Campaignsunmatched
  • Communication Skillsunmatched
  • Customer Relationsunmatched
  • Customer Relationship Management (CRM)unmatched
  • Emerging Technologyunmatched
  • ISO (International Organization for Standardization)unmatched
  • Information/Data Security (InfoSec)unmatched
  • Leadershipunmatched
  • Magnetic Resonance Imaging (MRI)unmatched
  • Media Buying and Planningunmatched
  • Negotiation Skillsunmatched
  • Onboardingunmatched
  • Operations Processesunmatched
  • Organizational Skillsunmatched
  • Performance Tuning/Optimizationunmatched
  • Presentation/Verbal Skillsunmatched
  • Project/Program Managementunmatched
  • Relationship Managementunmatched
  • Strategic Planningunmatched
  • Time Managementunmatched
  • Writing Skillsunmatched
  • comScoreunmatched

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