Brand Content Editor - Marketing

Summary:

Leverages generative AI and content development tools to create, refine, review and optimize consumer-facing marketing and communications materials. Serving as an AI-first content specialist and the editorial quality and brand consistency checkpoint, this role ensures content aligns with established brand standards, voice, tone, messaging, AP style and accuracy requirements. Through a combination of editorial expertise and advanced AI proficiency, the Brand Content Editor helps improve content quality, consistency and efficiency across marketing workflows while maintaining brand integrity across all channels.

Working under the direction of the Director of Brand Experience and Design, this role collaborates with Marketing Specialists, Designers, Multimedia Producers, Communications teams, Digital teams and external vendors to support AI-assisted content creation, editorial review, translation workflows and content quality assurance. As the organization's primary editorial resource, this position drives adoption of AI-enabled content practices while serving as a formal proofing and approval checkpoint within established content workflows.

Responsibilities:

• Meets expectations of the applicable OneCHRISTUS Competencies: Leader of Self, Leader of Others, or Leader of Leaders.
• Uses approved AI-powered tools to support content development, editing, proofreading, quality assurance and workflow efficiency.
• Assists in maintaining editorial resources, writing guidelines, brand voice examples and AI prompt libraries that support content consistency across teams.
• Serves as an editorial resource for Creative Services and Marketing. 
• Reviews consumer-facing marketing and communications materials for grammar, spelling, punctuation, AP style, accuracy, clarity, readability and consistency. 
• Ensures content aligns with company’s brand voice, tone, messaging hierarchy, editorial guidelines and approved marketing terminology. 
• Reviews, refines and validates AI-assisted content to ensure accuracy, brand alignment, editorial quality and appropriate audience messaging.
• Verifies the accuracy of headlines, calls to action, contact information, key messaging and supporting content. 
• Reviews marketing materials, digital content, presentations, video scripts, signage, advertisements and other communications prior to publication or distribution.
• Reviews the designed materials to ensure the copy, visuals and messaging work together effectively and support the communication objectives.
• Supports the editorial review process by tracking revisions, verifying updates and communicating recommendations in a collaborative and professional manner.
• Collaborates with creative, marketing, communications, digital and external partners to enhance content quality, consistency and audience understanding.
• Coordinates translation requests, approvals, vendor communications, and final translated materials to support multilingual communications.
• Coordinates translation requests, approvals, vendor communications and final translated materials to support multilingual communications.
• Identifies opportunities to improve editorial workflows, review efficiency and content quality across marketing processes.

Job Requirements:

Education/Skills

• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, English or a related field required.
• Strong working knowledge of AP style and editorial best practices.
• Strong editing, proofreading, and written communication skills.
• Ability to manage multiple projects while maintaining exceptional attention to detail.
• Proficiency with Microsoft Office applications and Adobe Acrobat. Familiarity with reviewing content within design layouts and production-ready materials.
• Proficiency using AI-powered tools to support content editing, proofreading, quality assurance, and workflow efficiency.
• Ability to collaborate effectively with creative, marketing, communications, and digital teams.

Experience

• 2-3 years of experience in marketing communications, copyediting, proofreading, content development, or related disciplines required.
• Experience supporting consumer-facing marketing and communications initiatives required.
• Experience collaborating with cross-functional creative and marketing teams required.
• Healthcare marketing, healthcare communications, or regulated-industry experience preferred.
• Translation or localization experience preferred.
• Experience with Adobe Workfront or similar workflow management platforms preferred.
• Experience reviewing content for accessibility, readability, or plain-language standards preferred.

Licenses, Registrations, or Certifications

• None required.

Work Schedule:

5 Days - 8 Hours

Work Type:

Full Time