Business Development Manager - App Advertisers

Baidu USA
  • Mountain View, California
  • $97,000–$150,000 Per Year
  • Autofill and Review
30+ days ago

Job Description

Job Title: Business Development Manager - App AdvertisersJob Location: Mountain View, CAJob Type: Full-Time, Onsite, Monday – Friday

About the RoleWe are hiring quota-carrying Business Development Manager to aggressively grow our app advertiser business in overseas markets. This is a hunter-focused role responsible for new logo acquisition, revenue growth, and pipeline ownership, with a strong emphasis on performance-driven app advertising (gaming, social, utility, consumer apps).

Job Responsibilities

  • Proactively identify, prospect, and close net-new app advertisers, with a strong focus on mobile user acquisition and performance marketing.
  • Own the entire sales cycle from outbound prospecting and discovery to proposal, negotiation, contracting, and deal closure.
  • Achieve and exceed quarterly and annual revenue quotas, with primary accountability for new logo acquisition.
  • Act as a consultative sales expert, understanding advertiser KPIs such as CPI, ROAS, LTV, and retention, and mapping them to DSP solutions.
  • Build and maintain a robust, forecastable sales pipeline, ensuring consistent deal flow.
  • Collaborate with internal teams (AM, Ops, Product) to ensure smooth advertiser onboarding and early campaign success.
  • Monitor industry trends, advertiser demand, and competitive landscape in mobile advertising, providing actionable market feedback.
  • Represent the company at industry events, conferences, and client meetings as needed.

Qualifications

  • Bachelor’s degree or higher, with 2-5 years of quota-carrying experience in digital advertising sales, performance marketing, or ad-tech related roles.
  • Demonstrated hunter mentality, with a track record of sourcing and closing new business.
  • Existing relationships with app advertisers in gaming, social, entertainment, or utility categories are a strong plus.
  • Solid understanding of mobile user acquisition ecosystems, including programmatic buying, DSPs, and performance-based pricing models.
  • Ability to independently manage cold outreach, discovery calls, solution pitching, and contract negotiation.
  • Strong communication, negotiation, and presentation skills.
  • Self-driven, resilient, and comfortable in a fast-paced, quota-driven environment.
  • Fluency in Chinese Mandarin is a plus; experience working with global advertisers is preferred.

What We Offer

  • Competitive base salary plus performance-based commission
  • Exposure to global app advertisers and international markets
  • High level of ownership and autonomy
  • Career growth opportunities within a fast-growing advertising business

Estimated Base Salary Range: $97,000–$150,000 USD 

Numbers & Facts

LocationMountain View, California
Salary$97,000–$150,000 Per Year

Skills

  • Advertisingunmatched
  • Advertising Salesunmatched
  • Business Developmentunmatched
  • Business Growthunmatched
  • Campaignsunmatched
  • Communication Skillsunmatched
  • Conferencesunmatched
  • Consultative Salesunmatched
  • Contract Negotiationunmatched
  • Customer Acquisitionunmatched
  • Customer/Client Researchunmatched
  • Digital Signal Processing (DSP)unmatched
  • Ecosystemsunmatched
  • Game Softwareunmatched
  • Industry/Trade Analysisunmatched
  • Lead Generationunmatched
  • LifeTime Value (LTV)unmatched
  • Mandarin Chinese Languageunmatched
  • Marketingunmatched
  • Mobile Advertisingunmatched
  • Negotiation Skillsunmatched
  • Onboardingunmatched
  • Performance Metricsunmatched
  • Presentation/Verbal Skillsunmatched
  • Product Pricingunmatched
  • Revenue Growthunmatched
  • Sales Closing Skillsunmatched
  • Sales Cycleunmatched
  • Sales Forecastingunmatched
  • Sales Pipelineunmatched
  • Sales Prospectingunmatched
  • Social Gamingunmatched

Level up your application

Professional resume templates

Browse dozens of recruiter approved resume templates, layouts and formats. Choose your favorite and make it your own in minutes.

Free resume templates

Resume Builder

Improve your existing resume or start from scratch and create a standout, ATS-friendly resume. Add job-specific content, download and apply.

Resume Builder