Independently develop and execute content and influencer strategies that align with clients' brand goals, target audiences, and campaign objectives, using creative judgement to determine content themes, messaging, and campaign approaches.
Manage content calendars for various clients across industries and markets, including content planning, graphic ideation and management, and copywriting.
Lead creative ideation, write original copy and clear creative briefs, and provide creative guidance to designers and other creators.
Identify, evaluate, and recruit influencers based on audience fit, engagement quality, brand suitability, and budget, per campaign
Manage influencer relationships, outreach, negotiations, contracts, deliverables, and deadlines.
Review content for quality, brand consistency, accuracy, and applicable advertising disclosure requirements.
Coordinate content usage rights and permissions for paid promotion with internal teams and creators.
Manage and execute paid social media boosts and campaigns as related to social media services, influencer management and other client goals.
Manage campaign budgets, maintain clear records, and produce monthly client recaps with insights and recommendations, participate in client meetings, and maintain ongoing client communication.
Test and evaluate content and influencer strategies, track campaign performance and use findings to develop client insights and improvements to content, creative direction and influencer partnerships.
Stay current on platform trends, emerging creators, and changes in audience behavior.
Manage multiple client accounts while maintaining quality and meeting deadlines.
Work effectively in a team environment and maintain a positive, cooperative rapport with staff, management, and clients.
| Location | Cincinnati, OH |
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