Content Marketing Specialist

Imagine being part of an organization that challenges and inspires you to do your best work, where you're encouraged to refine your expertise, expand your capabilities, and contribute meaningfully from day one. At Embarc Advisors, we prioritize professional growth, value innovative thinking, and recognize the impact of each team member. Join us, and be part of a firm where your potential is cultivated and your achievements are genuinely rewarded.

About Embarc Advisors

Founded by a former Goldman Sachs investment banker and McKinsey & Co. consultant, Embarc Advisors was built to challenge the traditional extremes of finance careers. We offer a different path, a high-performance and high-learning environment in a human-centered environment. Our firm delivers best-in-class advice across M&A, capital raising, outsourced corporate development, and strategic CFO services, supporting clients through every stage of the company lifecycle.

We've built a team of corporate finance professionals with backgrounds in investment banking, private equity, consulting, strategic finance, and investment management, individuals who thrive on challenge, continuous improvement, and delivering results. We've helped clients close complex M&A transactions, raise capital from early-stage seed to $100M+ growth rounds, and scale profitably as their long-term CFO partners.

At Embarc, we see ourselves as an elite sports team, united by trust, driven by shared purpose, and anchored in values like Kaizen, excellence, and perseverance. Our internal operating system (EOS) brings structure, accountability, and alignment to how we execute and grow. This mindset and system allow us to attract ambitious professionals and purpose-driven clients alike-those ready to do the real work and unlock meaningful value.

At Embarc, we offer something different and compelling: the opportunity to build a sustainable, values-aligned career in finance, where you grow fast, contribute meaningfully, and stay in the game for the long haul.

Embarc Intro Deck here: https://docsend.com/view/bej7d89ncu2mma4m

Role Overview

Job Type: Full time

Position Location: Remote

Compensation: Base salary $75,000–$90,000, plus a target annual bonus of approximately 10%, paid semi-annually.

We're hiring a content marketing specialist who can write and execute. You'll turn existing material (our Managing Partner's videos, podcasts, and presentations, plus insights from our deal history and industry trends) into blogs, LinkedIn content, and emails, then publish, distribute, and optimize it across HubSpot, WordPress, and LinkedIn.

Our clients find us through events, personal referrals, and our web presence. You'll focus on building and strengthening our online presence while supporting events and other channels. You'll be the second member of a two-person marketing team, working directly with the Director of Marketing, so execution matters as much as writing.

The critical qualification: you can write credibly about M&A and CFO topics for founders and owners of middle-market businesses, translating concepts like working capital pegs, EBITDA adjustments, FP&A, and 13-week cash flow into content they want to read. And you're hands-on in the tools that get content out the door.

Detailed Responsibilities

Content Marketing & Social Media

• Build and maintain the editorial calendar, aligned to the firm's quarterly rocks and practice-group priorities
• Repurpose video and podcast content into blogs, LinkedIn posts, and emails while preserving the Managing Partner's voice
• Create long-form thought leadership (blogs, LinkedIn articles, and other formats) on M&A, diligence, and CFO-level financial topics
• Mine internal data from deal history and industry trends for content insights
• Develop case studies and client success narratives from completed engagements, working within confidentiality constraints
• Maintain the Embarc LinkedIn company page: posting cadence, audience growth, engagement, and analytics
• Monitor competitor and peer-firm positioning and identify white space in the conversation

Brand & Visuals

• Create on-brand social visuals using Canva and AI tools, working from existing templates
• Maintain the brand asset library, templates, and style guidance so quality holds as volume increases

Marketing Execution & Operations

• Produce sales-enablement content in support of campaigns, including one-pagers, capability deck content, and email sequences
• Execute in HubSpot: email builds, workflows, lists, landing pages, and forms
• Maintain data hygiene and reporting integrity within the CRM
• Compile data for weekly and monthly marketing reports (MQLs, SQLs, source attribution, content performance, page and channel metrics) and bring the "why" alongside the number
• Publish and maintain website content in WordPress, implementing SEO and AEO fundamentals
• Support planning and execution of paid LinkedIn campaigns
• Support webinars, conferences, sponsorships, and speaking opportunities from logistics through follow-up

Qualifications

Required

• 3–5 years in marketing, content, or communications. Experience in investment banking, private equity, transaction advisory, corporate finance, or professional services serving those markets is highly desired.
• Demonstrably strong business writing. You will be asked to submit samples during our hiring process.
• Working fluency in corporate finance concepts and deal process
• Hands-on LinkedIn marketing experience
• Hands-on experience with a marketing automation/CRM platform; HubSpot strongly preferred
• Experience using AI tools in marketing, such as Claude, ChatGPT, or similar
• Tech-savvy, highly coachable, and eager to keep learning new tools and skills
• Comfort operating with autonomy in a lean environment. You will own outcomes, not just tasks.
• Bachelor's degree

Preferred

• Experience marketing to a lower-middle-market or middle-market founder/CEO audience
• Experience turning video or audio content into written formats in an executive's voice
• CMS publishing experience, ideally WordPress
• Proficiency with Google Analytics, Google Search Console, and Ahrefs
• Visual production experience in Canva
• Basic video editing or podcast production

Why Join the Embarc Team?

We offer:

• The agility and influence of a fast-growing firm where your contributions shape the business
• The intellectual rigor of top-tier advisory work without the burnout culture of traditional finance
• A strong culture of trust, ownership, and continuous learning
• A fully remote work environment, supported by structured operations (EOS) to keep us aligned and effective

Our benefits include:

• Competitive compensation plus semi-annual performance bonuses
• 401(k) with a 3% employer contribution after one year
• Comprehensive medical, dental, and vision coverage
• Unlimited vacation time and paid sick leave
• Short-term disability insurance
• Three team offsites per year, to connect, recharge, and grow together

At Embarc, you won't just build your resume, you'll build a fulfilling career with people who are as committed to excellence as they are to each other.