Copywriter

Kforce has a client in Miami, FL that is seeking a Copywriter. The Copywriter will develop compelling, clear, and brand-aligned content for a variety of marketing and communications channels. This position will support projects across digital, print, video, advertising, presentations, and other customer-facing materials. Responsibiliities:

• Working closely with designers, marketing professionals, project managers, and other creative partners, the Copywriter will help transform business objectives into effective messaging and creative concepts
• Develop original copy for a range of print and digital marketing materials, including advertisements, promotional materials, websites, emails, digital banners, presentations, and video scripts
• Create messaging and campaign concepts that support broader marketing and business objectives
• Collaborate with graphic designers and other creative professionals to develop cohesive concepts that effectively combine written and visual communication
• Participate in creative brainstorming and concept-development sessions for campaigns, programs, products, and other marketing initiatives
• Develop headlines, taglines, campaign messaging, naming concepts, calls to action, and long-form and short-form marketing copy
• Maintain a consistent brand voice, tone, and messaging style across communication channels
• Translate business requirements and creative briefs into clear, engaging content appropriate for the intended audience
• Partner with marketing and business stakeholders to understand objectives and provide recommendations on messaging and content
• Edit and proofread content to ensure accuracy, clarity, consistency, grammar, and adherence to established standards
• Review creative materials prior to release and recommend revisions where appropriate

Requirements:

• Excellent copywriting, editing, proofreading, grammar, and punctuation skills
• Ability to write concise and engaging content while adapting style and tone for different audiences
• Strong writing and editing skills, attention to detail, and the ability to manage multiple assignments in a deadline-driven environment
• Strong understanding of brand voice and the ability to maintain consistency across different types of content
• Familiarity with writing for both print and digital channels
• Understanding of web writing, digital content principles, and SEO best practices
• Ability to interpret creative briefs and translate business objectives into effective messaging
• Strong creative thinking and conceptual development skills
• Ability to contribute ideas during brainstorming and campaign-development sessions
• Strong attention to detail and commitment to producing accurate, high-quality work
• Ability to work effectively in a fast-paced, deadline-driven environment
• Strong time-management and organizational skills
• Ability to manage multiple projects and priorities simultaneously
• Comfortable collaborating with designers, marketing professionals, project managers, and business stakeholders
• Ability to work independently while also contributing within a collaborative creative environment
• Strong interpersonal and verbal communication skills
• Comfortable receiving feedback and revising work based on creative direction or business requirements