Creative Copywriter

About Stream Companies

Stream Companies is a full-service, fully integrated advertising agency built for brands that want to move forward. Founded in 1997 and headquartered in Malvern, Pennsylvania, we partner with clients to launch, position, and manage brands through both full-service relationships and project-based work.

We operate with an entrepreneurial mindset-collaborative, curious, and always pushing what's next. By combining strategic planning, creative development, media planning and buying, digital, interactive, television, production, and co-op management with cutting-edge technology, we deliver integrated solutions designed for today's marketing challenges.

A Creative Copywriter will support creative strategy in developing multi-channel creative & copy that aligns with our clients' overall brand strategies. This individual enjoys flexing their creativity and consistently levels-up the content and storytelling for a roster of primarily automotive clients

A Copywriter thrives in an agile environment, has a passion for creating their best work, possesses a can-do attitude, and is a driven self-starter.

Essential Responsibilities:

• Write compelling, error-free content that aligns with client expectations and strategies

• Develop engaging, on-brand copy across a broad range of mediums, including but not limited to:

• Direct Mail

• Shoot-Based Scripts (From Scratch & Repurposed)

• Radio Scripts

• Live Reads

• USP/Taglines

• Landing Page Copy

• Branded Marketing Copy

• Creative Brainstorming

• Social Media Shoot Concepts

• Choose/Create Quarterly Concepts for Clients

• Obtain VO from ElevenLabs as required by the process

• Research industry trends, terminology, and competitive landscape to demonstrate subject-matter expertise in your writing

• Ensure projects are delivered on time and in line with the clients' brands & expectations

• Responsible for coordinating props with production team

• Strong communication with team, account managers, editors, and client services to ensure we hit our flight dates

• Make sure all scripts are submitted to pre-production on time, if applicable

• Utilize project management system proficiently and keep all project statuses up-to-date

• Help perform the Senior Copywriter role in their absence (proof, manage out of office list)

• Adhere to processes and procedures set forth by the Creative Leadership Team

• Understand & utilize project management system to document all work and proofs

• Communicate clearly and adhere to Stream's 1-hour response policy

• Take direction and feedback from management

• Understand automotive compliance guidelines and regulations on creative execution

• Attend monthly creative department meeting & weekly town hall

Qualifications:

• Bachelor's Degree in Marketing, Media, Journalism, Newspaper, or related field
• 2+ years of experience in copywriting at an advertising agency, media company or high-profile brand
• Experience in automotive a plus

Skills & Experience:

• Up to date on the latest marketing trends
• Professional, dependable, strong work ethic, detail-oriented, self-motivated
• A visual thinker - envision copy on the page or screen, understand scanability and information hierarchy
• Stay informed of current client & manufacturer campaigns and assist in the coordination of necessary content across multiple pieces
• An eye for detail and a dedication to quality
• Approaches problem solving proactively and in a professional manner
• Work well under deadlines & perform multiple tasks simultaneously
• Self-motivated with a high level of initiative and follow-through
• Experience taking ideas and solutions from concept to implementation in a way that motivates consumers to fall in love with a brand, product, or idea
• Conceptual mind able to collaborate with marketing teams, creative teams, and clients
• Proven strength contributing to the creative process and providing strategic solutions
• Finds a way continue to be creative & innovative in our regulated industry - strive for atypical automotive advertising concepts