Digital Marketing Manager

Responsibilities Build our digital marketing roadmapManage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistencyMeasure ROI and KPIs and prepare budgetDevelop specific campaigns to create and maintain high levels of customer interactionOversee our social media accountsManage and improve online content, considering SEO and Google AnalyticsForecast sales performance trends and act proactively to increase our market segmentStrong understanding of how all current digital marketing channels functionSolid knowledge of online marketing tools and best practicesHands on experience with SEO/SEM, Google Analytics and CRM softwareFamiliarity with web designExcellent analytical and project management skillsStrong team management and communication skillsFinancial skills for budgetingROI analysisWeb analyticsAbandoned cart analysis toolsOpen and close email rates analysisBounce rates analysisDomain authority site ranking research#J-18808-Ljbffr