Digital Media Buyer

Benefits:

• Bonus based on performance
• Health insurance
• Opportunity for advancement
• Competitive salary
• Free uniforms

We're a fast-growing, multi-location Allstate agency seeking a seasoned Senior Media Buyer to lead our digital marketing initiatives. Since 2018, we've expanded from a single office to become one of Southern California's top-producing agencies through innovative marketing and exceptional service.


The Role: We're looking for an experienced Senior Media Buyer who can independently develop, implement, and optimize multi-channel digital campaigns from scratch. This role requires both strategic thinking and hands-on technical expertise.


Key Responsibilities:

• Develop and execute comprehensive digital marketing strategies
• Build and manage campaigns across Google, Meta, and TikTok platforms
• Lead web development projects using WordPress
• Create and optimize landing pages for maximum conversion
• Manage substantial marketing budgets across multiple platforms
• Conduct A/B testing and implement data-driven optimizations
• Provide strategic recommendations based on performance analytics

Required Experience & Skills:

• Minimum 3 years of hands-on experience as a Media Buyer
• Proven success building campaigns from scratch on Google, Meta, and TikTok
• Advanced knowledge of WordPress and web development
• Strong technical background in HTML, CSS, and basic JavaScript
• Experience with conversion tracking implementation
• Demonstrated success managing large advertising budgets
• Advanced analytics and reporting capabilities

Must Have Technical Skills:

• Google Ads & Analytics certification
• Meta Business Suite expertise
• TikTok Ads Manager proficiency
• WordPress development and optimization
• Landing page design and optimization
• Conversion tracking setup and management

What We Offer:

• Competitive senior-level salary + performance bonuses
• Health benefits
• Paid time off
• Professional development budget
• Career growth opportunities
• Dynamic, fast-paced environment

Join our team and drive our digital marketing success to the next level!

The agency staff opportunity is not an employment opportunity directly with Allstate Insurance Co.; but rather employment as a staff member with Allstate Exclusive Agents, who are independent contractors. ® 2021 Allstate Insurance Co.