Digital Product Manager
Location: Denver, CO
Employment type: Full-Time
Salary: $90,094–$119,583
Application deadline: October 31, 2026, at 11:59 p.m. MT
Leadership scope
This is an individual contributor role with no direct reports and reports to Frontier Airlines’ Senior Manager, Digital Product Solutions.
Build digital experiences that help customers when travel plans change
As a Digital Product Manager, you’ll support product execution across Frontier’s disruption management, customer recovery and schedule-change servicing capabilities.
You’ll translate business and operational needs into product requirements, user stories, workflows and digital experiences that help customers navigate irregular operations and planned schedule changes.
Working across Operations, Customer Care, Airports, Digital, Marketing Technology, Revenue Management and IT, you’ll help improve customer self-service, streamline internal workflows and build scalable servicing solutions
How you’ll work
This role operates with general direction, with limited day-to-day instruction and broader guidance provided for new assignments. The position is based in Denver, Colorado and primarily operates in a typical office environment.
What you'll be doing
Own product execution
- Support execution of the disruption and schedule-change product roadmap under Product Leadership.
- Translate business needs into clear requirements, user stories, acceptance criteria, workflows and MVP scope.
- Own backlog grooming, prioritization inputs, sprint-planning support and day-to-day delivery coordination with IT and engineering.
- Partner with UX/UI and operational teams to define workflows for disruption handling, reaccommodating, recovery offers and schedule-change servicing.
- Identify opportunities to reduce manual work, improve consistency and strengthen the customer experience.
Develop servicing capabilities and business rules
- Document operational workflows and define future product enhancements for disruption and schedule-change servicing.
- Define requirements for disruption scenarios, eligibility rules, offer management, waivers, refunds, reaccommodation paths and communication triggers.
- Partner across Operations, Customer Care, Airports, Revenue, Legal, Marketing Technology and IT to align product logic with operational policies, customer-handling expectations and regulatory considerations.
- Connect disruption workflows to customer-facing channels including FlyFrontier.com, the mobile app, email, SMS, push notifications, kiosks and Customer Care tools.
- Support integrations across reservation, flight, operational, notification, customer-profile and reporting systems.
Use data to improve product performance
- Analyze disruption, schedule-change, customer-contact, self-service, notification and recovery data.
- Monitor KPIs including self-service containment, assisted-contact reduction, communication success, handling consistency, customer-recovery outcomes and operational adoption.
- Define reporting requirements, audit controls, exception handling and product-health metrics.
- Use customer feedback, operational insights, testing results and production performance to prioritize improvements.
Lead cross-functional delivery
- Partner with UX/UI, IT, BI, Operations, Customer Care, Airports, Marketing Technology, Legal and third-party vendors.
- Align technical and non-technical teams around product decisions, dependencies, risks and release expectations.
- Support issue resolution and prioritization with engineering, vendor and business teams.
- Create clear documentation and communication materials to support stakeholder visibility, change readiness and operational adoption.
Support testing, rollout and continuous improvement
- Conduct UAT and QA for new disruption, schedule-change, business-rule, workflow and communication capabilities.
- Track delivery progress, risks, dependencies, defects, open questions and release readiness.
- Maintain product documentation including requirements, process flows, release notes, business rules, operational guidelines and training-support materials.
- Support phased rollout, adoption tracking, post-release validation and continuous improvement.
What you’ll bring
- Bachelor’s degree in Business, Computer Science, Marketing or a related field, or equivalent professional experience.
- At least five years of digital product-management experience, preferably in ecommerce, travel or hospitality.
- Strong knowledge of Agile frameworks such as Scrum, Kanban and SAFe.
- Experience with product analytics, A/B testing and data-driven decision-making.
- Experience with roadmap planning, prioritization frameworks and backlog management.
- Experience translating business requirements into actionable product features for technical and non-technical teams.
- Experience with customer-journey optimization, UX principles and usability testing.
- Experience working with CMS platforms, API integrations and cloud-based digital platforms.
- Strong analytical, organizational, problem-solving, stakeholder-management and communication skills.
- Ability to manage multiple projects, priorities and deadlines as business needs evolve.
- Ability to influence stakeholders and lead cross-functional teams effectively.
- Familiarity with Azure DevOps or similar tools preferred.
- Familiarity with cloud technologies, microservices and API development preferred.
- Knowledge of coding and design best practices is a plus.
- CSPO or similar product certification preferred
Support for work, life and travel
Frontier offers benefits, programs and travel privileges designed to support eligible employees at work and beyond. Availability may vary by role, employment status, eligibility, location, schedule, applicable policies and current plan details.
Depending on role and eligibility, available benefits and programs may include:
- Medical, dental and vision coverage
- 401(k) retirement savings options
- Paid holidays, vacation time and sick time
- Travel privileges on Frontier Airlines and participating partner airlines, based on current program rules and availability
- Buddy passes, based on eligibility and program rules
- Travel-related discounts and employee discounts on select products, services and vendors
- Employee support programs and resources, including the HOPE League, Frontier Airlines’ nonprofit organization
Working at Frontier Airlines
At Frontier Airlines, our mission is to Make Every Flight Count. Whether you support flights, customers, aircraft or the teams behind the operation, your work helps deliver a safe, reliable and value-focused travel experience. Our work is guided by four core values: customer first, safety always, operational excellence and one team.
About Frontier Airlines
Frontier Airlines is a Denver-based airline serving destinations across the United States and select international markets. Our teams span flight crews, airport operations, aircraft maintenance, customer support, corporate functions and more. We focus on making travel accessible, practical and easy to personalize while supporting a safe, reliable and efficient airline operation.
Workplace Policies
At Frontier Airlines, we wholeheartedly support and have a strong commitment to Equal Employment Opportunity (EEO) and Affirmative Action. Frontier is committed to providing equal employment opportunities for all persons regardless of race, color, religion, gender, gender variance, sexual orientation, age, genetic information, marital status, national origin, citizenship status, disability, military, veteran status, and any other basis protected by federal, state, or local laws.
Diversity is an essential part of our success. Our company flourishes because of the unique backgrounds, skills and ideas that our team members contribute every day. We salute and actively recruit veterans. Military experience is valuable and transferable to many of the positions essential to the operations of our airline.
Frontier Airlines is a Zero Tolerance Drug-Free Workplace. All prospective DOT safety-sensitive employees are subject to pre-employment testing for the following drugs and their metabolites: Marijuana, Cocaine, Amphetamines, Opioids and Phencyclidine (PCP). Further, any DOT safety-sensitive job applicant who is found to have tested positive on any required drug or alcohol test at a former employer will be considered ineligible for employment with Frontier.
Disclaimer: The above statements are intended only to describe the general nature and level of work required of the referenced position; they are not intended to be an exhaustive list of all responsibilities, duties, and skills required of individuals in this position. Please be advised that duties and expectations of this position may be subject to change.
Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.