Casey's is looking for a Director of Communications & Reputation to lead how we tell our story, engage our team members, strengthen our reputation and build meaningful connections with the audiences and communities we serve. In this highly visible leadership role, you'll lead an integrated, 360-degree approach to enterprise communications and reputation, spanning executive and internal communications, public and media relations, issues and crisis communications, public and industry affairs, community impact, sponsorships, partnerships and major enterprise events. You'll serve as a trusted strategic advisor to senior leadership, shape and protect Casey's reputation, and build the communications capabilities that help our teams effectively connect business strategy with team members, guests, communities and other key stakeholders.
What You'll Do:
- Shape Casey's Story & Reputation: Lead Casey's integrated internal and external communications and reputation strategy, shaping how the company shows up with team members, guests, communities, media, industry audiences and other key stakeholders while advancing Casey's business strategy, purpose and values.
- Advise & Influence: Serve as a trusted communications advisor to the CEO and senior leadership, providing strategic counsel and leading executive communications across speaking engagements, media appearances, community events, social platforms and other high-visibility opportunities.
- Lead Media, Issues, and Crisis Communications: Own Casey's media strategy and key media relationships while serving as a company spokesperson and leading crisis preparedness, issues management, monitoring, response playbooks and communications during high-profile or sensitive situations.
- Engage Our Team Members: Lead enterprise internal and executive communications, creating an effective communications ecosystem that connects team members with Casey's strategy, leaders, culture and priorities.
- Bring the Casey''s Brand to Life: Partner with Marketing and business leaders to develop earned-media strategies and compelling stories that advance Casey's brand, food and beverage platforms, store growth, guest experience and other business priorities.
- Make an Impact in Our Communities: Lead Casey's community impact strategy, including annual giving campaigns while overseeing partnerships and sponsorships that strengthen Casey's connection to the communities it serves.
- Bring Big Moments to Life: Lead enterprise sponsorships, partnerships and major events, from naming-rights partnerships and Partner Summit to company conferences, with accountability for strategy, scope, budget, experience and impact
- Lead People, Partners & Performance: Lead and develop a high-performing communications team while overseeing external agency partners and establishing goals and reporting that demonstrate the impact of communication initiatives.
- Build Communications Capability: Strengthen communications across the enterprise by building the right teams, tools, governance, agency partnerships, cross-functional relationships and performance reporting to deliver measurable results.
Compensation:
Starting pay range: $131,200 - 187,400. Actual pay may vary based on Casey's assessment of the candidate''s knowledge, skills, abilities (KSAs), related experience, education, and qualifications. Other factors impacting pay include local prevailing wages and internal equity. This position is eligible for an annual cash bonus based on company performance and an annual equity grant in the form of Restricted Stock Units (RSUs). Our full salary range for this role does extend beyond the hiring range listed, allowing team members the opportunity to continue to grow within the company.
What you can expect when you join the Casey''s Team:
- A transformative culture putting service first and taking pride in caring for our guests, our communities, and each other.
- Opportunities to use cutting edge technologies and enterprise-wide collaboration to enable our strategy and drive world class service.
- We''re here for families! Great benefits including choices in medical plans, dental, vision, life insurance, charitable giving programs, parental leave and an onsite Child Development Center.
- Competitive pay, 401k company match up to 6%, vacation & sick time, paid holidays, volunteer time, and an onsite cafeteria.
- Dress for your day dress code, jeans are welcomed!
- The opportunity to work for a big company that has not lost our small company feel. Our senior leadership team is engaged, involved and accessible!
What are you waiting for? Come be a part of a company that is growing, transforming and is here for good!
- Bachelor's degree in Public Relations, Business Communications, Journalism, or a related field, or equivalent professional experience.
- 10+ years of experience in public relations or strategic communications.
- Strong knowledge of corporate communications fundamentals, media strategy, reputation management, narrative development and event experiences.
- Proven leadership in guiding teams, fostering collaboration across complex organizational structures, and maintaining a strong presence with executive leadership.
- Expert in key stakeholder management, including balancing diverse viewpoints, navigating sensitive issues, and influencing decision-making across the enterprise.
- Experience in marketing and consumer public relations preferred.