Distribution Marketing Lead

Job Summary:
We are seeking an experienced Distribution Marketing Lead to drive strategic marketing initiatives from a distribution and sales enablement perspective. This role will partner closely with executive leadership and field sales teams to develop and execute go-to-market programs that support business growth across retail, wholesale, and alternative distribution channels. The ideal candidate will bring structure, discipline, and a strong B2B marketing background with expertise in field marketing, account-based marketing, and sales-driven campaigns. Insurance industry experience is preferred.

Key Responsibilities:

• Lead distribution-focused marketing strategies that align with overall business growth objectives.
• Partner closely with executive leadership to develop high-impact marketing plans and sales enablement initiatives.
• Support field sales teams with go-to-market programs including client events, broker events, communications, and strategic campaigns.
• Design and execute account-based marketing initiatives targeting key clients, brokers, and distribution partners.
• Develop channel marketing strategies across retail, wholesale, and alternative distribution networks.
• Bring operational rigor, structure, and measurable processes to marketing execution.
• Create compelling executive-level presentations, marketing decks, and sales materials.
• Collaborate cross-functionally with sales, product, and leadership teams to ensure alignment and successful execution.
• Track campaign effectiveness, optimize performance, and provide regular reporting to leadership.
• Identify new opportunities to expand brand presence and strengthen partner relationships.

Required Qualifications:

• 10+ years of progressive marketing experience, with significant exposure to executive leadership.
• Proven experience supporting field sales teams in B2B environments.
• Strong background in Field Marketing, Marketing Director, or similar strategic marketing roles.
• Hands-on experience with account-based marketing and sales enablement programs.
• Demonstrated success managing events, communications, and go-to-market initiatives.
• Strong presentation skills with ability to build executive-facing decks and reports.
• Excellent organizational skills with ability to drive disciplined execution.

Preferred Qualifications:

• Experience in the insurance industry or financial services sector.
• Familiarity with broker networks and client distribution channels.
• Experience working across retail, wholesale, and alternative marketing channels.

Ideal Candidate Profile:

• Stable career history with long-term tenure in previous full-time roles.
• Strategic thinker with strong execution capabilities.
• Collaborative leader who thrives in fast-paced, sales-driven organizations.