General Agency Principal

At The Atlantic District, we believe that insurance is about more than just policies; it is about people, relationships, and the peace of mind that comes from knowing you are truly protected. We are looking for a General Agency Principal to join our team in the heart of Bethlehem, Pennsylvania. This is a unique opportunity to shape the future of a well-established agency that values integrity and long-term success above all else. You will be stepping into a culture that feels like a family, where your voice is heard, your ideas are encouraged, and your leadership directly influences our collective impact on the community. We aren't looking for a corporate figurehead; we want someone who is ready to roll up their sleeves, connect with our clients, and help our team members reach their full potential. If you enjoy building meaningful partnerships and want to lead a group that genuinely cares about the people we serve, we would love to welcome you into our office. Come help us grow, innovate, and continue serving the families and businesses of Bethlehem with excellence.

Salary Range: $220000.00 - $250000.00 per year

Annual Base Salary + Commission + Bonus Opportunities

Paid Time Off (PTO)

Work from Home

Flexible Schedule

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Parental Leave

Hands on Training

Mon-Fri Schedule

Career Growth Opportunities

Retirement Plan

Responsibilities

Direct the daily operations of our Bethlehem office to ensure our service standards remain high.

Develop and execute growth strategies that expand our footprint across the Lehigh Valley.

Mentor our current sales staff by sharing technical knowledge and coaching them through complex cases.

Manage and nurture our partnerships with various insurance carriers to ensure we have the best products for our clients.

Oversee the recruitment and onboarding of new talent to strengthen our service and sales capabilities.

Engage with the local community in Bethlehem to build our reputation as a trusted resource for insurance needs.

Current P&C and Life/Health insurance producer licenses for Pennsylvania.

Demonstrated history of leading sales teams or managing agency operations.

Deep understanding of underwriting guidelines and carrier relationships.

Advanced proficiency in agency management software and digital sales platforms.

Strong track record of mentoring junior agents and fostering professional growth.

Exceptional negotiation skills and the ability to build rapport with business partners.