Grand-Format Color Sales Executive (Wide-Format Graphics & Visual Solutions)
Position Summary
We are seeking a driven and results-oriented Grand-Format Color Sales Executive to lead growth in our wide-format and large-format graphics division. This role focuses on selling high-impact visual solutions including POP/POS displays, trade show and exhibit graphics, wall murals, banners, fleet graphics, large-format posters, and branded environmental signage.
You will be responsible for developing new business, managing key accounts, and positioning ABC Imaging as a leading provider of large-format color printing and immersive brand experiences.
Key Responsibilities
Develop and execute a strategic sales plan to win large-format and wide-format color projects across Retail, Advertising, Manufacturing, Fashion, and A/E/C industries
Manage the full sales cycle, including prospecting, lead qualification, needs assessment, solution design, pricing, negotiation, and closing
Present high-impact visual communications solutions that demonstrate ROI (brand visibility, engagement, foot traffic, conversions, cost efficiency)
Lead pre-sales discovery to define project requirements, recommending substrates, print methods, finishes, coatings, and installation considerations
Collaborate with production and operations teams to ensure feasibility, profitability, and on-time delivery
Maintain accurate sales forecasting, pipeline management, and CRM activity tracking (calls, meetings, proposals, wins/losses)
Build and maintain relationships with agencies, architects, designers, brand managers, and corporate clients
Represent the company at industry events, trade shows, and client presentations
Mentor junior sales team members and contribute to the growth of the grand-format graphics solutions portfolio
Qualifications
Proven experience in wide-format printing, large-format graphics sales, or visual communications sales strongly preferred
Background in the A/E/C industry (Architecture, Engineering, Construction) is highly desirable
Strong knowledge of large-format printing processes, substrates, finishing, and installation methods
Demonstrated success in B2B sales, cold calling, lead generation, and closing high-value deals
Excellent presentation, storytelling, and consultative selling skills
Proven ability to consistently meet or exceed sales quotas and revenue targets
Strong proficiency with CRM systems and sales tracking tools
Comfortable working in a fast-paced, target-driven environment
Strong professional presence with excellent networking and relationship-building skills