Graphic Designer and Brand Manager

Lees-McRae College

NC

JOB DETAILS
SKILLS
Adobe Creative Suite, Advertising, Apparel Design, Best Practices, Brand Management, Brand Marketing (Branding), Calendar Management, Community and Social Services, Detail Oriented, Email Campaign, Enterprise Sales, Fundraising, Fundraising Campaign, Graphic Design, Graphics, Green Construction, Higher Education, Industry/Trade Analysis, Marketing Campaign, Marketing Communications, Online Marketing, Production Schedule, Project Management Software, Project/Program Management, Promotional Programs, Quality Control, Social Media, Willing to Travel
LOCATION
NC
POSTED
18 days ago

Position Details

Position Information

Position Title Graphic Designer and Brand Manager Department MNC Job Description

Title: Graphic Designer and Brand Manager

Department: Marketing and Communications

Category: Non-Exempt

Summary/Objective

The Graphic Designer and Brand Manager leads visual brand execution supporting enrollment marketing, fundraising campaign initiatives, advertising efforts, and institutional communications.

Essential Functions

  • Design and produce creative concepts and collateral for recruitment and fundraising efforts.
  • Uphold brand standards through quality control of visual content
  • Produce still and motion graphics and other digital assets for institutional websites, social media enterprise accounts, digital marketing/advertising campaigns, promotional print materials, email campaigns, and environmental building graphics.
  • Create and maintain creative calendar for production timelines and scheduling using project management tools.
  • Inspect proofs for accuracy and adherence to appropriate production standards.
  • Lead creative needs for recruiting, retention, and constituent engagement events (e.g. apparel designs for Homecoming/Family Weekend and community service days, wayfinding signage)
  • Produce approved templates for campus partners.
  • Support institutional initiatives by providing design support to other departments.
  • Research industry trends and best practices within the fields of marketing and communications and higher education.
  • Other duties as assigned

Competencies

  • Graphic design expertise required
  • Brand development required
  • Adobe Creative Suite expertise required
  • Attention to detail required
  • Project management preferred

Supervisory Responsibility

This position may supervise student workers or interns.

Work Environment

Normal office environment where there is no physical discomfort due to temperature, dust, noise and the like.

Position Type/Expected Hours of Work

This is a full-time position. Days and hours of work are Monday through Friday, 8 a.m. to 5 p.m. However, the employee must be willing to work a non-traditional 40-hour week and be flexible as needed. Schedules will be adjusted to provide coverage in these cases.

Travel

Limited travel may be required.

Required Qualifications

  • Bachelor's degree in graphic design or related field.

Preferred Qualifications

  • Higher education experience.

Physical Demands

  • Minimal physical demands.

Posting Detail Information

Posting Number S124P Number of Vacancies 1 Job Open Date Special Instructions to Applicants Quick Link for Internal Postings https://leesmcrae.peopleadmin.com/postings/521

Supplemental Questions

Required fields are indicated with an asterisk (*).

Documents Needed to Apply

Required Documents

  • Resume
  • Cover Letter

Optional Documents

  • Transcripts
  • Letter of Recommendation
  • Curriculum Vitae
  • Media File
  • Portfolio

About the Company

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Lees-McRae College