Graphic Designer

Graphic Designer

GRTC is uniquely integrated with the community and offers a range of opportunities, from launching innovative new service designs and building large capital projects to expanding throughout the region and continuing to grow ridership. Joining GRTC also means moving to avibrant capital city with a nationally renowned arts and culture scene, delicious food, and enormous potential. Located just ten minutes from downtown, GRTC's headquarters powers 30,000 transit trips a day, with more routes & regional connections in development as well as a second bus rapid transit line that will complement the Pulse, our ITDP Bronze Medal-winning flagship system that serves as the spine of our network.

GRTC is seeking a creative Graphic Designer to help bring our brand to life across social media, print, digital, and customer-facing communications. This is an excellent opportunity for an early-career designer or recent graduate looking to build a portfolio of meaningful work that reaches thousands of people throughout the Richmond region every day. We're looking for someone with strong Adobe Creative Suite skills, a sharp eye for design, and a portfolio that demonstrates creativity, attention to detail, and visual storytelling.

Whether you're creating social media graphics, marketing materials, signage, or campaign assets, you'll have the opportunity to make a visible impact while growing your skills alongside an experienced Marketing and Communications team. Your portfolio matters more than your years of experience. Show us what you can create. Portfolio submission is required.

Essential duties and responsibilities include:

• Design engaging visual content for social media, digital platforms, print materials, signage, and marketing campaigns.
• Create graphics, layouts, and branded materials using Adobe Creative Suite while ensuring consistency with GRTC brand standards.
• Develop creative assets for customer-facing communications, including flyers, brochures, posters, service announcements, and promotional campaigns.
• Collaborate with internal departments to translate information into clear, visually appealing communications.
• Assist with the development and execution of social media content by creating graphics and visual storytelling elements that support marketing objectives.
• Edit and prepare files for print and digital distribution, ensuring accuracy, quality, and adherence to project specifications.
• Support the maintenance and implementation of GRTC brand standards across organizational communications and marketing materials.
• Capture and edit photography and video content for use across marketing, communications, and social media channels.
• Create informational and wayfinding materials, including signage, maps, service alerts, and other rider communication tools.
• Assist with campaign planning, concept development, and creative production for agency initiatives and special projects.
• Manage multiple projects simultaneously while meeting deadlines and maintaining attention to detail.
• Stay current on design trends, accessibility standards, and industry best practices to continuously improve creative output.

Other duties as assigned may include:

• Assist Bus Operation Managers with supervision of part-time and full-time Bus Operators.
• Exercises discretion and independent judgment in making operational decisions.

Qualifications:

• High school diploma or GED required.
• Associate's degree, certificate, coursework, or demonstrated training in Graphic Design, Visual Communications, Marketing, Digital Media, Fine Arts, or a related field preferred.
• Experience creating graphic design work through professional employment, internships, freelance projects, student organizations, academic coursework, or personal portfolio projects preferred.
• Portfolio demonstrating proficiency in graphic design, visual communication, and Adobe Creative Suite applications required.

Knowledge / Skills / Abilities:

• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Strong understanding of graphic design principles, including layout, typography, color theory, and visual hierarchy.
• Ability to create engaging visual content for social media, print, and digital communications.
• Knowledge of current social media platforms and best practices for visual content development.
• Ability to interpret concepts, ideas, and information and translate them into effective visual communications.
• Strong attention to detail and commitment to producing accurate, high-quality work.
• Ability to manage multiple projects simultaneously and meet established deadlines.
• Effective verbal and written communication skills.
• Ability to receive feedback, adapt designs, and collaborate effectively with internal stakeholders.
• Strong organizational and time management skills.
• Working knowledge of photography, video editing, or motion graphics is preferred.
• Ability to learn and apply brand standards consistently across a variety of communication channels.
• Self-motivated with the ability to work independently and as part of a team.

Physical demands:

The physical demands described here are representative of those that an employee must meet to successfully perform the functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

GRTC IS AN EQUAL OPPORTUNITY EMPLOYER WHO VALUES DIVERSITY IN THE WORKFORCE